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The Complete Guide to Client Onboarding and Retention

Kissmetrics

Customer retention isn’t just another vanity metric. The longer a customer stays with your business, the more revenue they generate. In financial services, a 5 percent increase in retention results in a 25 percent increase in profits. How Establishing an Involvement Level Impacts Customer Retention.

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The Nuts and Bolts of Scaling for Marketing

Omnisend

Consumers can’t visit your store and purchase your products if they haven’t heard of you. Pulling multiple levers as you grow will ensure you’re building brand awareness that’s reaching your ideal consumer base. Nurturing would-be consumers through email has been around for a long time, and there’s a very good reason for that—it works!

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Intro to Neuromarketing: 5 Psychological Tactics to Boost Sales

Kissmetrics

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. I’ve talked a lot before about consumer psychology, both on my blog and elsewhere. While consumer psychology has been around a long time, neuromarketing is a relatively new field. You’ve heard the statistics.

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9 Easy Holiday Marketing Ideas And Examples For Retailers

Korona

Ensure you communicate the right messages, set the right discounts, and sell on the right channels. Offer customers free shipping as a seasonal promotion. Prepare for the holidays with PPC campaigns. Many people make more purchases during the holiday season, and discounts are a great way to attract consumers to your store.

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The Top Footwear Ecommerce Trends That Will Dominate the Industry

Omnisend

With ecommerce and m-commerce continually growing as the most popular online channels, these will likely significantly impact the growth of the online footwear market. Not only does this allow your business to provide a unique and quality experience for your customer, but it also helps increase customer retention rates.

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The Top CBD Ecommerce Trends to Tap into the CBD Market

Omnisend

With the coronavirus pandemic, more and more customers are turning to ecommerce. Consequently, CBD sellers need to boast strong direct-to-consumer skills and marketing strategies, and connect with consumers to offer in-depth knowledge about CBD to enhance sales. All in all, new consumer habits mean a spike in CBD sales.

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Top tips to make Black Friday and Cyber Monday a success in 2022

365 Retail

Using a sound PPC and SEO strategy to support enticing promotions is a surefire tactic to create a buzz around your brand early on. You can always make your life easier by investing in inventory management software, especially if you are selling through multiple channels like Shopify or eBay.