Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

Smile.io

FEBRUARY 24, 2023

As we enter a period of economic uncertainty, one thing will be more important than anything else for small business owners–customer retention. When customers are spending less on discretionary purchases, it’s important to emphasize loyalty. The next step is customer engagement.

Customer Retention 74

Customer Retention Customer Social Media Merchant Services 74

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. loyalty program impacts how often your customers buy from you.

Customer Loyalty 87

Customer Loyalty eCommerce Customer Merchant Services 87

Kibo

FEBRUARY 3, 2023

In the midst of uncertain economic times, many businesses are considering subscription business models and how they can be used to drive customer loyalty. Whether you’re a B2B company selling recurring services or a DTC company selling product subscriptions, customer retention and happiness are at the core of a successful business.

Customer Retention 62

Customer Retention Subscription Payment Services Customer 62

lateshipment

APRIL 2, 2021

Let’s not waste any more time and dive right into the eCommerce trends for 2021 and how they can help you improve your online business in terms of sales, CX, and customer loyalty – to thrive in 2021! . You can also focus on the channels where your customers go the most and sell to them there. hot and trendy.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Inflow Insights

JANUARY 24, 2022

It also focuses on building customer loyalty. Loyal customers decrease the cost of acquiring new customers while increasing the number and value of sales. How Do Social Media & Customer Loyalty Work? Brand loyalty comes with tremendous rewards for eCommerce businesses. Focus on stories.

Social Media 119

Social Media Customer Loyalty Customer Customer Retention 119

Smile.io

AUGUST 25, 2023

Diamond Art Club incentivizes this type of user-generated content in its loyalty program by offering reward points for product reviews with additional points available for photo and video reviews. Customers not only get to show off their artwork to a like-minded community and inspire others—they get rewarded for doing so!

Customer Loyalty 78

Customer Loyalty Beauty and Health Customer Food and Beverages 78

Korona

MARCH 25, 2022

Given that the probability of an existing customer returning to purchase something at your store is 60-70% compared to the 5-20% chance of converting a new customer, it’s no surprise that eCommerce brands are prioritizing customer retention. 7 Ways to Improve Customer Loyalty.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Ecommerce Platforms

NOVEMBER 11, 2019

Second, this guide churns out a few examples that could help you kickstart your loyalty scheme. And most of all, a simplified formula to help you measure your loyalty program's overall perfomance. . So let's get started… What’s the point of having a customer loyalty program? . The result? Nothing too tricky here.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

Smile.io

JANUARY 27, 2022

DICK’S Sporting Goods and Nike recently announced they would be taking their long-standing business relationship to the next level by partnering on customer loyalty. Customers of DICK’S and Nike can now link their DICK’S’ ScoreCard and Nike Membership loyalty program accounts to unlock exclusive products, events, and offers.

Sporting Goods 84

Sporting Goods Customer Loyalty Customer Events 84

BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Retail TouchPoints

NOVEMBER 18, 2020

But the first step, before marketers consider how they’ll maintain this customer loyalty, is to examine the latest consumer data in order to understand key shifts in their customers’ behavior. Find Co-Marketing Opportunities for Loyalty Programs. Inform Customers About Product or Service Offerings.

Customer Retention 234

Customer Retention Information Customer Loyalty Mobile 234

Retail TouchPoints

MAY 8, 2024

Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken. Slow page loads are more than problematic — they strongly influence whether a customer ever seeks the brand out in the future. RTP: A lot of consumers are venturing to brand sites via paid channels now. per visit.

Merchant Services 211

Merchant Services eCommerce Channel Mobile 211

Groove

FEBRUARY 2, 2022

Similar to paid media advertising, paid search is a useful customer acquisition strategy. In fact, PPC was ranked as one of the top three best channels for high-volume leads in 2020, according to Formstack. What Is Customer Retention? Pro: Retention doesn’t cost as much as acquisition. Retargeting Ads. Conclusion.

Customer 150

Customer Customer Retention Merchant Services PPC 150

Kissmetrics

MARCH 2, 2021

The other party interested in the metric is an internal operations or marketing specialist. In other words, if the costs to extract money from customers can be reduced, the company’s profit margin improves and it makes a larger profit. from each customer to pay for salaries, web hosting, office space, and other general expenses.

Customer 350

Customer eCommerce Multi-channel Channel 350

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Returning customers also benefit your reputation, strengthening your market position.

Customer 88

Customer Customer Retention Social Media X-cart 88

BigCommerce

JUNE 13, 2017

It also means your customer lifetime value is low (which decreases how much you will be willing to spend on advertising –– and thus will limit your ad visibility). Growing your customer lifetime value and building long term customer loyalty takes time, though. Get S Loyalty Now to Increase Your LTV.

Shipping Costs 417

Shipping Costs Customer Loyalty Customer Social Media 417

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. If some buyers slowly stop opening your emails and others visit your site less and less over time, would you notice immediately?

Customer 210

Customer B2C Customer Loyalty Customer Data 210

Retail TouchPoints

JULY 26, 2023

Customer communications: Perhaps the most defining trait of the digital consumer of today is their expectation of transparent, real-time communications. In other words, consumers desire the ability to follow their order as it seamlessly transitions from one stage of the purchasing process to the next.

Fulfillment 181

Fulfillment Operations Shipping Costs Order Fulfillment 181

Optimizely

DECEMBER 14, 2017

Are your customers truly engaged, or are they just coasting? Unless you’re keeping a close eye on customer interactions with your B2C brand, it’s impossible to know for sure. If some buyers slowly stop opening your emails and others visit your site less and less over time, would you notice immediately?

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Wiser

NOVEMBER 29, 2023

They aim to encourage these entities to stock more of the product, allocate more shelf space, or promote it more vigorously to customers. Consumer promotions, on the other hand, primarily target the end-user of a product or service—the customers. These techniques encourage consumers to buy more or choose one brand over another.

Consumer 146

Consumer Customer Loyalty Supplies Customer Retention 146

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.  There are multiple platforms, such as, TikTok Shop, Amazon , and others, that offer a variety of immersive online shopping experiences.  Loyalty & Reward Program Insights from Smile.io

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72

Smile.io

FEBRUARY 12, 2024

  Email marketing has the potential to foster the customer journey and build rapport like no other marketing endeavor can. Email marketing surpasses all other marketing channels in driving purchases. Let’s explore five steps for using email to nurture interest and win customer loyalty. 

eCommerce 79

eCommerce Marketing Customer Loyalty Multi-channel 79

Demac Media

JULY 12, 2017

We talk a lot about omni-channel in this industry and often we focus on the front-end experiences our customers have since these are the most visual and tactile for us. In-store, online, mobile, pop-up shops, all are front of mind when thinking about creating great customer experiences and improving our customer retention (i.e.

Customer Retention 38

Customer Retention Shipping Costs Customer Shipping 38

Retail TouchPoints

JULY 21, 2022

And for the most part they didn’t mind — if they were offered personalized experience across channels in return. Now, other hot-button issues are adding fuel to the data-transparency fire. Want to learn how you can collect more first-party data and bolster your marketing strategies to drive customer retention and loyalty?

Marketing 271

Marketing Consumer Information Customer Retention 271

UpSellIt

AUGUST 3, 2023

Enhanced Product Development: Businesses can identify trends and preferences within segments, helping them develop products that cater to the specific demands of different customer groups. By providing personalized experiences, businesses can build stronger connections with customers and foster brand loyalty.

eCommerce 111

eCommerce Recommendation Accessories Customer Loyalty 111

lateshipment

NOVEMBER 26, 2023

Introduction Holiday shoppers don’t just mean the “ I’m planning to spend (more than I usually do during the other months) for my holiday season needs by capitalizing on seasonal trends, special deals, and promotions ” type. Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Optimizely

MAY 6, 2019

You cannot market to one-time buyers or potential customers in the same way that you market to a loyal customer of 5 years , for example. Here’s how to map personalized marketing to each step in the ecommerce customer lifecycle to maximize retention and drive long-term customer loyalty. …and more.

eCommerce Marketing 170

eCommerce Marketing Customer Marketing eCommerce 170

Kissmetrics

JANUARY 17, 2022

Most marketers use the strategy on multiple channels. The point of personalized marketing is to understand your customers more and how they like to communicate so you can better engage them in the busy online world. Segmentation helps brands to understand their customers better and target their products accordingly.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Kissmetrics

OCTOBER 24, 2017

Others don’t even recognize their looming challenge, yet find your product somewhat intriguing. To begin the process of uncovering potential customers’ motivations, you’ll want to examine how they ended up on your site in the first place. Drops in user activity indicate a break in the customer-brand relationship.

Customer 278

Customer Live Chat Customer Loyalty Social Media 278

GetElastic

APRIL 28, 2022

DTC eCommerce is an eCommerce business model in which brands sell directly to their end customers, as opposed to using third-parties such as wholesalers, distributors, or other retailers. Boosted Customer Loyalty : As a result of the direct relationship brands can facilitate with customers, they can build a more loyal customer base.

Payment Services 78

Payment Services eCommerce Customer Retention Demo 78

Omnisend

APRIL 28, 2021

Enter retention marketing—the difference between constantly struggling to attract first-time buyers and comfortably selling to loyal customers. Many will often reference impressive numbers with retention marketing, like how increasing customer retention by 5% leads to a 25% to 95% boost in profits. Post-Purchase.

Marketing 196

Marketing Customer Retention Merchant Services eCommerce 196

iVend

MARCH 14, 2022

That means that optical retail stores not only face competition from each other, but also from different retail segments, including department stores, speciality fashion, pharmacies and discount stores. According to the Association for Customer Loyalty, one of most effective tools for branding is omnichannel retailing.

Omnichannel 98

Omnichannel Retail Channel Customer Retention 98

lateshipment

FEBRUARY 3, 2023

Thus, it is clear that while acquiring new customers is important, retaining existing ones is often more profitable and cost-effective in the long run. Thus, e-commerce brands must start prioritizing customer retention over acquisition, as it is the best move to make. Still not convinced?

eCommerce 130

eCommerce Shipping Costs Customer Shipping 130

Optimizely

JULY 24, 2018

Acquiring a new customer is not cheap. You can spend months nurturing potential buyers through the different funnel stages; engaging with them in a personalized and relevant way across channels and devices; sending them discounts to encourage a purchase; and serving up content to make your brand seem fantastic.

X-cart 334

X-cart eCommerce Customer Retention Customer 334

GetElastic

DECEMBER 1, 2021

By deploying subscription services, it puts brands in an ideal position to drive predictable and sustained revenue, while also generating increased customer loyalty with more affordable buying options. So as you can see, the two are indeed not the same, but are actually complementary to each other. Why’s that you may ask?

Subscription 148

Subscription Payment Services Payments eCommerce 148

lateshipment

MARCH 9, 2022

Late and inaccurate deliveries have a direct impact on your reputation, customer loyalty, and bottom line. A lost customer is an ultimate tragedy for your business because you can no longer count on any repeat business or positive reviews from them. Here are some of the other reasons why delays happen in the first place.

Shipping Costs 246

Shipping Costs Shipping eCommerce Customer Retention 246