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TV may be Old School but it Works for DTC Brands Transitioning into Retail

Retail TouchPoints

You’re building a large, loyal fan base as well as your subscription program, and you’re aggressively marketing online and social media. The answer may lie in ‘old fashion’ linear television, with the caveat of buying that media strategically and flexibly. Different channels are better for driving retail versus direct response.

Retail 194
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10 Places to Take Photoshop Classes Online

Kissmetrics

There are a number of exercise files available for participants to follow along with the lessons and practice the techniques learned. You can also choose topic-focused classes, such as photo retouching, fashion design, coloring correcting, or layers. It’s available for $30, and comes with exercise files and a certificate of completion.

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Why Product Packaging Design is Important to Ecommerce Success

SellBrite

A brand like FabFitFun —a seasonal subscription box that delivers a mix of beauty, self-care, fitness and home products to customers every four months—has a website packed with helpful information and emphasizes the importance of being a part of their membership community. Customers feel validated in their purchase when this happens.

eCommerce 139
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3 Subscription eCommerce Businesses With Inspiring Brand Voices

Lemonstand

Here’s a simple exercise to get you better acquainted with what makes a memorable brand voice. To inspire you to hone your own, below, we’ve analyzed the unique brand voices strategies of three successful subscription eCommerce businesses. Think about a company that you respect. What qualities pop into your mind?

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5 Tips For Building a Successful Loyalty Program

Omnisend

Members can use the NikeFuel app to upload their exercise activities, monitor their training, and compare their progress with others. Peloton, a well-known exercise equipment brand, has a similar app that encourages members to exercise more and stay signed up for the subscription longer. Add VIP tiers. Source: RetailWire.

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5 Tips For Building a Successful Loyalty Program

Omnisend

Members can use the NikeFuel app to upload their exercise activities, monitor their training, and compare their progress with others. Peloton, a well-known exercise equipment brand, has a similar app that encourages members to exercise more and stay signed up for the subscription longer. Add VIP tiers. Source: RetailWire.

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An In-depth Guide on Creating an Ecommerce Business Plan in 2020

Ecommerce Platforms

More often than not, an online business operates in the same fashion as brick and mortar stores. Choosing the right sales channel. It integrates with your sales channel ( Shopify , Volusion , WooCommerce , and others) via a Google ID. Choose The Right Sales Channel. Marketing your business. Financial Planning.

eCommerce 172