ROI Revolution

OCTOBER 28, 2022

The brand turned to their PPC advertising partners at ROI Revolution for help. These video campaigns also provided a channel for brands to see reviews of the top-rated shoes of the year as well as new shoe releases. Opportunity Identified. Tying It All Together: ROI Nominated for Google Premier Partner Award.

PPC 78

PPC Recommendation Channel Operations 78

GetElastic

JULY 12, 2019

For B2B companies to succeed they need capable and effective B2B marketers to help position them against the competition and set the foundations to ensure they’re capturing and converting leads to customers. B2B marketers are generally creative individuals who can efficiently work with numbers, statistics and outcomes.

B2B 138

B2B Social Media PPC Management 138

ROI Revolution

AUGUST 26, 2022

Last click attribution models attribute 100% of conversion value to the last channel the customer clicked through before converting. This model type attributes 100% of the conversion value to the last Google Ads channel that the customer clicked through before converting. Ads-Preferred Last Click Attribution Models.

Events 78

Events Channel PPC Webinar 78

ROI Revolution

JULY 18, 2019

And if you sell your products online, you’ve probably at least thought about employing a paid search strategy to get your brand in front of more people. Keep reading to learn more about paid search and why it’s important, trends we’re seeing in paid search, and how you can optimize your paid search strategy.

PPC 68

PPC Mobile Internet Retail Marketing 68

ROI Revolution

APRIL 12, 2022

That’s why we surveyed 170+ digital marketing professionals from brands and retailers in a wide range of industries and business types to determine the top trends, initiatives, and concerns for marketers this year. In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022.

Marketing 172

Marketing Social Media White Paper SEO 172

ROI Revolution

AUGUST 16, 2018

Fueling Ecommerce Growth and Culture with Sylvane Marketing Director, Ryan Dobrin. Ryan Dobrin began his career managing PPC and CSE’s for industry-leading air quality products retailer, Sylvane. Over the years he has built up his expertise in digital marketing, and has since taken on the role of Marketing Director for Sylvane.

PPC 60

PPC Events Webinar eCommerce 60

ROI Revolution

MARCH 30, 2023

All marketing leaders face the same expectations: grow your business and increase profitability. Performance marketing agencies promise brands the opportunity to increase growth and profitability, but too often, brands pin their hopes on agencies that just don’t seem to care about their success as much as they’d hoped.

Channel 78

Channel eCommerce Fashion SEO 78

ROI Revolution

MARCH 8, 2018

In Part One of this topic , we covered three key trends in paid search marketing: mobile, attribution, and AI/Machine Learning. The Meteoric Rise of Voice Search. In 2017, 20% of all search occurred via voice search rather than a typed query. Video Advertising Across Multiple Channels.

Search Marketing 60

Search Marketing Marketing PPC Social Media 60

Ecommerce Platforms

MAY 24, 2023

With the introduction of AI in a variety of software, you can also utilize it for your marketing needs. To help you browse through some of the most popular marketing tools that are powered by AI, the following list guides you along 10 of the best AI marketing tools. In this article: What is an AI Marketing Tool?

Marketing 118

Marketing Payment Services SEO Social Media 118

ROI Revolution

JUNE 22, 2017

With online shopping changing dramatically these past two years, we’ve seen PPC strategies diverging strongly between Google and the Yahoo/Bing Network. Google is the dominant channel for paid search, and the gap in click share and click volume is only getting wider. With Industry Insights Straight from Google.

PPC 60

PPC eCommerce Payments Payment Services 60

ROI Revolution

JANUARY 25, 2023

As the world of digital marketing continues to change rapidly, how are successful brands and marketers evolving their strategies to stay ahead? In this blog, get current industry trends, obstacles, opportunities, and predictions from digital marketing experts for your 2023 digital strategy. Watch the replay of the webinar here!

eCommerce 78

eCommerce Social Media SEO Payments 78

ROI Revolution

MAY 20, 2020

If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. In the initial weeks of the unprecedented stay-at-home mandates, marketers felt like they were on shaky ground.

PPC 144

PPC Mobile B2B Shipping Costs 144

Lemonstand

AUGUST 30, 2018

From software companies to online versions of brick-and-mortar stores, when it comes to marketing, everyone is headed towards one goal: make sure the channels they are using drive maximal conversion. We at SEMrush decided to explore how exactly search marketing strategies vary across verticals. Revitalize Your Ad Copy.

eCommerce 80

eCommerce Electronics Shipping Costs Clothing 80

Ecommerce Platforms

JULY 31, 2020

There are many ways to do this – investing in high-converting marketing campaigns, developing SEO strategies, improving your web design, etc. Some focus on creative services, others specialize in specific marketing channels or tech, while others might boast several areas of expertise. SEO Marketing Strategy.

eCommerce 118

eCommerce Web Design SEO Beauty and Health 118

ROI Revolution

JULY 3, 2018

Moving forward, Google’s lineup of ad products will be streamlined into three main verticals: Google Ads, Google Marketing Platform, and Google Ad Manager. The word ‘AdWords’ itself limits the marketing capabilities of the brand since it is based around ‘words’ (i.e. Search campaigns). Google Marketing Platform .

PPC 106

PPC Management B2C Marketing 106

ROI Revolution

AUGUST 5, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. million from 72.8

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Digital emerged more than ever as a channel for consumers looking for home products. increase over what expert marketing analysts expected.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

MARCH 2, 2021

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). March 2 update. New COVID-19 data + stats. to reach $9.92 11/4 update.

eCommerce 195

eCommerce Social Media Payment Services Merchant Services 195

ROI Revolution

JULY 1, 2021

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Claim your copy so you can profit off of this channel’s meteoric rise. Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. July 1 update.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 1, 2021

As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report, you’ll uncover full-funnel strategies, an in-depth analysis of programmatic ad types, and more so you can profit off of this channel’s meteoric rise. May 20 update. May 14 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

OCTOBER 1, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. Homemade goods. 7/2 update.

eCommerce 193

eCommerce Payment Services Merchant Services Small Business Retail 193

ROI Revolution

JANUARY 5, 2022

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Digital emerged more than ever as a channel for consumers looking for home products. increase over what expert marketing analysts expected.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

MAY 6, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. After the most online-centric year since the dawn of digital marketing, the digital triopoly (Amazon, Google, & Facebook) has shifted in some notable ways.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JANUARY 5, 2021

While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 11/4 update.

eCommerce 147

eCommerce Social Media Payment Services Merchant Services 147

ROI Revolution

DECEMBER 3, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 11/4 update. Social media pandemic performance stats.

eCommerce 156

eCommerce Social Media Payment Services Small Business Retail 156

ROI Revolution

NOVEMBER 4, 2021

Digital emerged more than ever as a channel for consumers looking for home products. increase over what expert marketing analysts expected. By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Facebook and Google channels drove growth several times that of online stores.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). Claim your spot! 11/4 update. pre-pandemic. 10/22 update.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

OCTOBER 7, 2021

By 2025, the global consumer electronics ecommerce market is projected to be worth over $511 billion. Facebook and Google channels drove growth several times that of online stores. The global apparel market was still worth a whopping $1.5 Digital ad spend in the electronics category will account for 9.2% billion last year.

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

APRIL 8, 2021

With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Paid search + the pandemic.

eCommerce 136

eCommerce Social Media Payment Services Small Business Retail 136

ROI Revolution

JULY 2, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more. 7/1 update.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

ROI Revolution

SEPTEMBER 2, 2021

The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Unpredictable shopping habits and behaviors, the ever-present dangers of another pandemic wave, and the volatility of a market that soared unexpectedly last year will make this holiday season a time of ecommerce instability. YoY growth.

eCommerce 78

eCommerce Social Media Payment Services Payments 78

ROI Revolution

SEPTEMBER 9, 2020

With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. This halo effect makes it critical to have a strategy that encompasses all of your marketing channels. Homemade goods. 7/2 update.

eCommerce 147

eCommerce Payment Services Merchant Services Small Business Retail 147

ROI Revolution

AUGUST 4, 2020

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more. 7/2 update.

eCommerce 158

eCommerce Payment Services Merchant Services Small Business Retail 158

ROI Revolution

FEBRUARY 2, 2021

Don’t miss our guide to Replatforming Your Website: Avoid Marketing Pitfalls. Total paid search impressions on mobile increased 78% year-over-year for ROI clients (ROI client data). 70% of mobile marketers say the pandemic has strengthened their promotional efforts ( Liftoff ). January 26 update. has reached the U.K. &

eCommerce 68

eCommerce Social Media Payment Services Merchant Services 68

ROI Revolution

JUNE 2, 2020

And the stock market has become increasingly volatile. Optimizing your paid and organic channels during COVID-19. Paid and organic search are the digital duopoly for audience acquisition that can transform your brand into an industry-leading force. It’s time to take your SEO and PPC efforts to the next level. 5/26 update.

eCommerce 122

eCommerce Payment Services Merchant Services Shipping Costs 122