Retail TouchPoints
JUNE 29, 2020
The wide adoption of digital channels has dramatically disrupted the way consumers shop, and the recent COVID pandemic has exponentially increased the velocity of that change. Digital-first brands are jumping on the opportunity to meet these expectations and build one-to-one relationships with consumers.
Ecommerce Platforms
AUGUST 22, 2022
That’s not a bad idea, considering consumers are becoming more and more reliant on chat boxes. One of the core features that helps Richpanel stand out from the competition is how it allows store owners to handle customer support from multiple sales channels in one place. But why stop there? Multichannel Support.
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Groove
APRIL 1, 2022
Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.
365 Retail
FEBRUARY 23, 2022
Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. 45% of consumers streamed live television at least weekly, up from 20% in 2017. .
Retail TouchPoints
OCTOBER 10, 2022
With social marketing in decline , and with the economic uncertainty driving the need to reduce “awareness” marketing in favor of performance channels, the need for retailers to find new measurable, scalable marketing channels is more urgent than ever. For instance, TV attribution is unique (consumers can’t click on a TV).
Optimizely
OCTOBER 10, 2018
The popularity of subscription boxes isn’t slowing down. Consumers love them because they’re a great way to discover new products. But because subscription boxes are such a successful business model, the market has also gotten far more competitive. But Joe didn’t start his career in subscription boxes, of course.
ESW
JULY 6, 2023
But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. Essentially, The Amazon Effect refers to the ways in which consumer expectations have changed as a result of shopping with the dominant online marketplace.
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