Remove Conversion Optimization Remove Events Remove PPC Remove Resources
article thumbnail

What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

This update is particularly helpful for ecommerce brands, which often want to observe how users interact with their website(s) during different seasons and special events. These include up to 15 billion events and can reveal insights not readily available in standard explorations.

eCommerce 239
article thumbnail

Here Are 6 Arguments That Will Get Your Boss to Double Your CRO Budget

Kissmetrics

However, platforms like BuiltWith and Datanyze can reveal telltale signs that reveal how much your competitors are spending on conversion optimization. The more investments the competition has across their domains, the more involved they are with optimization, and the bigger your company’s push should be to avoid being left behind.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. The end goal: Provide actionable steps to internal teams, identifying where to best focus their resources. PPC Metrics. Conversion Rate Metrics.

article thumbnail

How to Use a Marketing Audit to Pivot Your Digital Strategy

Inflow Insights

Technical SEO Content Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. With the end goal being to provide actionable steps to internal marketing teams on problem areas they could focus their resources on. . PPC Metrics. Goals Conversions Revenue Traffic Sources.

PPC 82
article thumbnail

COVID-19 and Ecommerce: Amazon, Paid Search & Social, and Industry Impacts

ROI Revolution

Amazon Prime Day is a huge revenue booster for Amazon, and every year, it breaks its own record as Amazon’s largest shopping event. It was supposed to occur in mid-July, but the event is now expected to occur sometime in August. If you want to take your SEO and PPC efforts to the next level, register here ! Google Traffic.

article thumbnail

How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It quickly grew from a $415M event to more than $7B in 2019. 6/25 update. 5/26 update.

eCommerce 173
article thumbnail

An Inside Look at My Digital Marketing Agencies Around the World

Kissmetrics

From there, he moved to help businesses of all sizes grow through digital marketing and conversion optimization. Your hard work is rewarded with awesome benefits, fun events, and opportunities for growth in your career and the industry. Why We Started Neil Patel Digital. and around the world. Interested in working with us?

Marketing 275