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10 Holiday eCommerce Conversion Optimization Strategies for 2021

Inflow Insights

Consider using some of these approaches : Exit pop-ups offering discounts or promos Abandoned cart email flows (loop in your email experts for this one) Clarity on shipping costs from the start (more on that below). That’s a huge amount of lost revenue — but there are some strategies for bringing down that number for your eCommerce site.

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Sendcloud Review: Is It the Right Shipping Platform for Your Online Store?

Ecommerce Platforms

Shipping is a necessity for ecommerce stores, but it shouldn't be confusing, overly expensive, or limited to only a few carriers. That's why we like to recommend partnering with shipping providers: companies that offer premium shipping software, partnerships with multiple carriers, and fast shipping times for a subscription fee.

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What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc.

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10 Simple Updates to Make to Your eCommerce Store for Increased Conversions

Optimizely

Given that this strategy is employed by some of the biggest retailers online (Amazon, eBay, Walmart), sellers should see this as one of the most basic elements of their on-site conversion optimization strategy. Showcase Shipping Costs. Provide a Great Return Policy. Write Powerful Product Descriptions.

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Mysterio Theme Review: A Full Run-down of This Fashion Theme

Ecommerce Platforms

Best of all, on top of its flawless design , this theme also boasts built-in tools for generating traffic, leads, and conversion optimization. In addition, shoppers can select their preferred choice from your list of shipping options. Then shipping costs are automatically added to the total based on your shipping policies.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

COVID-19 has disrupted shipping lines and supply chains all over the world. You could even get your customer service staff directly involved in your marketing campaigns through Twitter takeovers, shooting FAQ videos about order/shipping policies, and more. Make a plan for out-of-stock products. Keep an eye on your competitors.

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The Ultimate Checklist for Every New Ecommerce Site (Oct 2021)

Ecommerce Platforms

Display any specials, promotions, or free shipping options. Outside of product pages, your customers may want to learn more about your business, seek out ways to contact customer support, or even read information about your shipping policy. Links to the most popular products. Have a clear search field at the top of your site.