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The Unexplored Gold Mines of Customer Data: Quizzes

Optimizely

Your customers are expert quiz-takers. From circling answers in teen magazines in their teens (“Does your crush like you back?”) If you work in beauty and skincare, you could ask your customers about their skin type and concerns with the goal of recommending the right products or beauty regimen as the result of the quiz.

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Product advertising: Benefits, types, examples, and strategies

Omnisend

Print advertising Print advertising is promoting products across print media, such as: Newspapers and magazines Ads in daily newspapers or weekly/monthly magazines that your target audience subscribes to or is interested in. Despite the campaign’s infancy, Airbnb reported a spike in website traffic across customer touchpoints.

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Top Online Retailers Winning a Competitive Market

Optimizely

Customers trust fashion marketplace Need Supply to curate the latest styles for them because their editorials read just like the kind of articles you’d get in high fashion magazines like Vogue. They recognize that some customers may only want to read their editorials, while others will be interested in buying specific products.

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eCommerce Checkout Page Design: 10 Best Practices to Follow

Inflow Insights

Or, if you’d like a custom conversion strategy for your online business, we’re always happy to chat. Before we get into our recommendations, keep this in mind: Conversion optimization isn’t an exact science — that is, what works for one site is not guaranteed to work for another. Show product attributes in the cart. .

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7 Home Decor Dropshipping Suppliers Every Retailer Should Know

Fabric

Source ] To capitalize on this hypergrowth, online retailers need a highly-curated catalog with excellent product recommendations that encourage customers to outfit their entire rooms. The allure of a carefully curated catalog can keep customers coming back for more as they continue to accessorize and evolve their spaces over time.

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Ecommerce & the subscription economy

GetElastic

High customer churn. Customers don’t mind trying a subscription that’s “unique” or recommended by a friend, but they’re also quick to cancel if the experience falls short of expectations. Customer-centered culture. Sephora’s Play service could seriously hurt Birchbox and other sampling companies. Subscriber fatigue.

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The Advanced Guide to Email Marketing for Ecommerce

SellBrite

Email is 40 times more effective at acquiring new customers than Facebook or Twitter ( Campaign Monitor ). Every dollar spent on email marketing generates a $38 return and delivers a three-fold increase in purchases compared to spend on social ( Content Magazine ). product recommendation blocks that cater to each subscriber.

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