The Unexplored Gold Mines of Customer Data: Quizzes
Optimizely
AUGUST 6, 2020
Your customers are expert quiz-takers. From circling answers in teen magazines in their teens (“Does your crush like you back?”) If you work in beauty and skincare, you could ask your customers about their skin type and concerns with the goal of recommending the right products or beauty regimen as the result of the quiz.
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