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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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To Email or Not to Email: The Pros and Cons of Retail Marketing Approaches

Retail TouchPoints

With so many unique approaches to connectivity, retailers often struggle with effectively reaching their customers. Yet despite the complexities, an effective personalized approach to marketing is critical to success. Part of this personalization includes how and when they are contacted by their favorite retailers.

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How to Conduct Online Market Research for Your Ecommerce Business

BigCommerce

Conducting market research for your ecommerce business ideas is not only wise, it’s essential. Taking the time to go through this process will help you uncover whether or not there is a healthy demand around your business idea. Our most successful marketing tactic to date has been engaging with the community on Instagram.

Marketing 354
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15 Examples of Great Marketing for Father’s Day Sales

Kissmetrics

By the time we’re done here, you’ll have more than just an e-commerce marketing vision board. Father’s Day sales events present exciting opportunities to both e-commerce sellers and marketers. Clearly, these events can boost short-term sales while attracting new customers. Why Should You Have Father’s Day Sales? Home Depot.

eCommerce 219
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How to Promote Your Business

Wiser

Effective promotion not only creates awareness among potential customers but also helps to build a distinctive brand image, fostering long-term customer loyalty. The art of promoting your business is multifaceted, and layered with opportunities that span both traditional and digital platforms.

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RSP21 Reveals Top Growth Drivers for the Post-COVID Era

Retail TouchPoints

The 2021 Retail Strategy & Planning webinar series, now available on demand, brought together retailers, solution providers, practitioners and industry experts from firms including IDC, Alvarez & Marsal, WSL Strategic Retail and Cambridge Retail Advisors. She wore it and the retailer got blasted with traffic.

Payments 216
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How to Recession-Proof Your Online Retail Business Without Raising Prices

Korona

It is, therefore, essential that business owners and leaders prepare their organizations to survive (and hopefully even thrive) in the next recession, whenever it comes. Below are some concrete ideas for protecting your retail business from the recession without raising prices. Prioritize loyalty and lifetime value.