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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

Surge in Social Commerce Adoption Following in the footsteps of their DTC counterparts, social commerce is gaining significant traction in B2B ecommerce. Unlike the traditional multichannel approach, social commerce is about creating strong communities and affinities around specific brands and verticals.

B2B 246
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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead. Take advantage of social media. Run a post-purchase survey.

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Omnichannel Retail Strategies Explained & Simplified

UpSellIt

An omnichannel retail strategy connects numerous channels and touchpoints to provide customers with a seamless shopping experience. It seeks to bridge the gap between online and offline purchasing by establishing a cohesive experience between physical stores, websites, mobile apps, social media platforms and more.

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Best 20 Multi-Channel Listing Software: Boost Your Online Presence

Algopix

These solutions provide a centralized hub for businesses to streamline their listing management, inventory control, order fulfillment, and customer support processes across various platforms, such as e-commerce websites, marketplaces, social media platforms, and more.

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How Automation Transforms the Post-Purchase Customer Experience

lateshipment

This approach can save time and labor while improving the customer experience. Seamless returns experiences can help businesses throughout the multichannel ecommerce journey to create loyal customers and redefine returns as a growth driver. Collecting Customer Feedback. Providing a World-Class Customer Experience.

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57 Must-Have Tools For Scaling Your Ecommerce Business

SellBrite

Canva – To drive more engagement on your social media channels, you can use Canva to create compelling images and graphics that relate to your products or business. BuzzSumo – To develop compelling content that attracts new customers, you can use BuzzSumo to come up with the right blog post ideas.

eCommerce 151
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Don’t Be Afraid of Multi-Channel Marketing Attribution

Optimizely

This post originally appeared in Multichannel Merchant. . More buyers than ever are engaging with your brand through email, social media, paid ads, and push notifications. You’ll understand not only your acquisition costs, but also the ROI of your campaigns to drive long-term customer loyalty.