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How to Evolve and Personalize in the Digital Marketplace Economy 

Retail TouchPoints

Businesses of all sizes can provide subscription-based services to their customers, offering add-ons and integrations from third-party vendors. Customers benefit from being able to pay as they go for the technology they are consuming. T-Mobile, for example, offers Netflix along with connectivity services, all in one bill.

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12 Helpful Ways To Increase Your Ecommerce Conversion Rate in 2021

FastSpring

Table of contents: Add “Buy Now” Button to Homepage Reduce Number of Clicks Optimize Page Speed Feature Localized Currency Use Localized Call-to-Action Offer Multiple Pricing Options Keep Your Online Shopping Carts Secure Implement Localized Carts Optimize for Mobile Minimize Number of Pages Send Abandoned-Cart Emails Reduce Number of From Fields.

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12 Helpful Ways To Increase Your Ecommerce Conversion Rate in 2021

FastSpring

Table of contents: Add “Buy Now” Button to Homepage Reduce Number of Clicks Optimize Page Speed Feature Localized Currency Use Localized Call-to-Action Offer Multiple Pricing Options Keep Your Online Shopping Carts Secure Implement Localized Carts Optimize for Mobile Minimize Number of Pages Send Abandoned-Cart Emails Reduce Number of From Fields.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

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How to Accept Payments Online in 2023

Ecommerce Platforms

For a more complex ecommerce system, you can provide customers a full shopping cart and checkout experience with form fields and automated payment capture tools. There’s also the benefit of driving customer retention and satisfaction by generating embedded quotes within emails and your website.

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How to Grow a Successful CRO Program

Kissmetrics

Seventy-seven percent of mobile shoppers say they are more likely to purchase from websites that allow them to purchase quickly. Other metrics, such as bounce rates, time on site, shopping cart abandonment , cost per conversion, and clicks should be considered when measuring the success of your CRO program. Conclusion.

eCommerce 280
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Email Marketing Statistics [2022]

AcquireConvert

Email marketing is the practice of sending personalized emails to groups of customers in your list — usually with the aim of customer education, customer acquisition or customer retention. Educating customers about products and services (“lead nurturing”). Advising customers of a “back in stock” product .