Ecommerce Platforms

APRIL 5, 2023

The main goal of an ecommerce marketing plan is to drive traffic to the website, increase brand awareness, and ultimately generate more sales. Learn how to create a marketing plan for your ecommerce business in this brief guide. What Is an Ecommerce Marketing Plan? I.e.: Amazon, eBay, and Etsy.

eCommerce Marketing 104

eCommerce Marketing eCommerce Social Media Marketing 104

Ecommerce Platforms

DECEMBER 18, 2020

As an ecommerce business owner, or someone who plans to start an online business in the future, ecommerce marketing is definitely going to play a role in how you bring in customers and get the word out about your product. It all starts with understanding the basics of ecommerce marketing. What is it exactly?

eCommerce Marketing 223

eCommerce Marketing eCommerce Social Media Marketing 223

lateshipment

JULY 31, 2023

Monitor and analyze their moves which could give you valuable insights that you might be missing out on and also helps you identify any gaps in the market with essential e-commerce marketing tools. Essential free e-commerce marketing tools to outshine your competitors 1. Play Video 3.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

Optimizely

DECEMBER 3, 2019

With the California Consumer Privacy Act (CCPA) going into effect on January 1, 2020 , most of our clients have new responsibilities as a business, and Zaius has responsibilities as your service provider to help you remain compliant in your storage and use of customer data. Identify where your customer data goes.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Data 195

Groove

MARCH 6, 2024

The right options can take a lot of the guesswork out of email marketing, automation, and more, leaving you and your team with more time to focus on actually running your business. HubSpot and Klaviyo are two of the biggest names in eCommerce marketing today, and each brings a wealth of benefits to the table.

Social Media 370

Social Media Customer Data Shopify Magento 370

Optimizely

SEPTEMBER 4, 2018

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. You should be working to implement omnichannel campaigns , lower your cost-per-click, and get a better handle on your first party data. . Here are the top 10 mistakes we’ve seen ecommerce marketers make.

eCommerce Marketing 231

eCommerce Marketing eCommerce Marketing Omnichannel 231

SellBrite

AUGUST 9, 2021

With this rise in shopping activity, ecommerce marketing automation(EMA) is a no-brainer for sellers. So instead of trying to finish more jobs than you can handle each day, let ecommerce marketing automation take a few off your plate and work its magic. What is ecommerce marketing automation?

eCommerce Marketing 157

eCommerce Marketing eCommerce Marketing Merchant Services 157

Klaviyo

DECEMBER 5, 2017

You may be wondering, what’s on the horizon for ecommerce marketing in 2018? I reached out to a number of ecommerce pros to see what data backed predictions they had, and wanted to mention one beta product launch I think will shake up ecommerce marketing in the coming year. How’s that for a cliffhanger?

eCommerce Marketing 134

eCommerce Marketing eCommerce Marketing Merchant Services 134

ecomdash

NOVEMBER 19, 2018

For ecommerce marketers, there are a number of social media apps available that can make your job easier. If you’re a social marketer, read on for a list of helpful social media apps that will help boost your social selling. 1 – Facebook Pages Manager App. 3 – Planoly. 5 – Captiona.

Social Media 81

Social Media eCommerce eCommerce Marketing Download 81

ecomdash

APRIL 23, 2019

The data doesn’t lie. What better way to do that than by using social media? Below, we outline 5 ways to improve your loyalty programs with social media. Ecommerce Loyalty Programs: What They Are. Then, it’s time to hit social media. 5 Ways Social Media Improves Ecommerce Loyalty Programs.

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

Optimizely

JANUARY 30, 2018

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. data) in order first. What is an omnichannel marketing strategy? Difficulty integrating data.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Kissmetrics

MARCH 30, 2018

That said, there are many ways you can use local e-commerce insights and marketing tactics to drive foot traffic to your store, and I will show you exactly how you can do this. Optimize your website meta data with “near me” keywords. What e-commerce marketing tactics have you seen drive foot traffic to your store?

eCommerce 210

eCommerce eCommerce Marketing Marketing Shipping Costs 210

Onilab User Guides

DECEMBER 28, 2018

Businesses have been using customer data to boost their marketing efforts for decades. However, the way we gather this data has changed. Is greater availability of data good? Just because you can collect your data everywhere doesn’t guarantee you success. Adopt a Holistic Data Analysis Strategy.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

Optimizely

DECEMBER 6, 2018

Isn’t that basically ecommerce marketing strategy 101?” When you look at your customer’s data across channels, you can understand what they’ve purchased or browsed in the past, then recommend specific products that are tailored just to them. When done right, contests can increase your social media following and your email list.

eCommerce Marketing 210

eCommerce Marketing eCommerce Marketing Events 210

Groove

SEPTEMBER 1, 2020

SMS marketing stands great on its own, but it also integrates well with other forms of communication like email and social media. Integrating SMS Marketing with a tool like Klaviyo helps businesses maximize opportunity when sending out text messages. Klaviyo SMS.

eCommerce Marketing 370

eCommerce Marketing Social Media Mobile eCommerce eCommerce 370

Groove

MARCH 8, 2024

One of the main factors to consider when growing your brand is choosing an email marketing platform that meets the needs of your business. Both Omnisend and Klaviyo are leading options as top-tier eCommerce marketing solutions, and their offerings are similar. However, the two tools cater to different types of audiences.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Optimizely

MAY 6, 2019

This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective ecommerce marketing. At the same time, you can serve up targeted ads on social media to those same buyers, using segment sync. This post was originally published on Sept.

eCommerce Marketing 170

eCommerce Marketing Customer Marketing eCommerce 170

Groove

APRIL 16, 2024

This starts with the platform's omnichannel capabilities that allow business owners to deliver seamless shopping experiences across multiple channels, including web, mobile, social media, and in-store. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform.

BigCommerce 364

BigCommerce Magento Multi-channel Shopify 364

Omnisend

MAY 4, 2021

Most of us have heard the term influencer, but you might be asking yourself, “What is influencer marketing and how does it work?”. Influencer marketing is a type of social media marketing that uses product mentions, endorsements and testimonials from influencers (more about them in a moment). What are Influencers?

eCommerce Marketing 113

eCommerce Marketing Marketing eCommerce Social Media 113

Inflow Insights

JULY 12, 2018

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? Detailed Analytics.

eCommerce Marketing 160

eCommerce Marketing eCommerce Marketing Payment Services 160

Optimizely

JUNE 23, 2020

With consumers spending nearly two and a half hours each day browsing Facebook, Twitter, and Instagram, brands are compelled to have a social media presence and use these channels for generating leads, promoting content, and even delivering customer service. Revenue in the ecommerce market is projected to reach US$389,620m in 2020.

Channel 195

Channel eCommerce Social Media Magazine 195

Omnisend

MARCH 31, 2021

However, improvements in data collection, automation, segmentation and artificial intelligence (AI) have created opportunities for enhanced personalization, or hyper-personalization. How to Use Beauty Ecommerce Trends Effectively. Embracing cosmetic and skincare ecommerce trends goes a long way in boosting your store’s relevancy.

eCommerce Marketing 204

eCommerce Marketing Beauty and Health eCommerce Marketing 204

Groove

MARCH 5, 2024

Klaviyo Klaviyo is widely considered to be the ultimate eCommerce marketing platform. If you have an eCommerce store, Klaviyo is the tool best suited for your needs. Particularly, eCommerce sellers with physical products will find Klaviyo will meet their initial needs while also helping them scale their online stores.

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

Retail TouchPoints

SEPTEMBER 21, 2022

As a result, CBD companies are generally forced to rely on their direct-to-consumer, in-store displays, and product and packaging designs — while brands outside the CBD category can leverage the power of social media and online campaigns across mainstream advertising and retail media networks to drive brand awareness and sales.

Consumer 265

Consumer Social Media Technology eCommerce 265

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Social media management and monitoring. Publishing.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Payment Services 81

Prisync

AUGUST 13, 2018

If you’ve already sold products, look through your own data to see which products are most popular and have the least amount of returns or complaints. Once you have a clearer idea of what your potential customers want or desire, you can better craft your marketing towards them. Don’t forget about social media.

eCommerce Marketing 42

eCommerce Marketing eCommerce Marketing Social Media 42

Groove

NOVEMBER 17, 2020

Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Data Science & Reporting. Social Media Marketing.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Algopix

MAY 13, 2023

Leverage social media marketing: Social media platforms offer a great opportunity to reach and engage with potential customers. Develop a social media strategy to promote your brand, products, and services, and engage with your audience regularly.

eCommerce 78

eCommerce Payment Services eCommerce Marketing Social Media 78

BigCommerce

JANUARY 23, 2018

The 6 steps to an ecommerce re-platforming and migration. The biggest 2 of which are issuing the RFP and transferring the data. I’ll give you an RFP template you can print out and use right now –– and introduce you to the free services teams that will migrate your data for you. It is how you better target marketing.

Payment Services 362

Payment Services eCommerce BigCommerce eCommerce Platforms 362

Omnisend

JANUARY 23, 2023

Zrich Media Country: United States Number of employees: More than 20 Services provided Email and SMS marketing Google ads Social media ads 1. Email and SMS marketing Zrich Media helps you reclaim lost sales and generate new conversions with a customized email and SMS marketing strategy.

Marketing 166

Marketing Social Media SEO PPC 166

Retail TouchPoints

JUNE 8, 2022

Retail industry experts often talk about the benefits of bringing together all customer data in one place, but IT professionals know how difficult that is to actually accomplish. She recently implemented a solution to unify and organize customer data, including not just online and in-store purchases but also returns and call center activity.

Social Media 259

Social Media Customer Data Shipping Costs Management 259

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. 90% of all marketers have said that social media has increased exposure. The right content.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Onilab User Guides

JULY 12, 2019

Lack of skill with social media. Social media presence is an absolute must for any e-commerce store. But before you go out there and start gaining followers, learn about the basic rules of keeping a social media account. The most disastrous e-commerce fails are often related to social media.

eCommerce Marketing 40

eCommerce Marketing eCommerce Marketing Social Media 40

ecomdash

OCTOBER 23, 2018

Social Media Scheduling. Let’s face it: in today’s world, an ecommerce business needs to be present on social media. Social media platforms will help you reach a wider audience and further promote your brand. Automate your social media posts to save valuable time. Analytics Monitoring.

eCommerce Marketing 68

eCommerce Marketing eCommerce Social Media Marketing 68

Retail TouchPoints

JULY 22, 2021

More data processed gives way to more possibilities of data breaches. For instance, back in 2013, hackers stole data from over 40 million debit and credit cards from retail giant Target. Similarly, Home Depot also faced a large-scale data breach in 2014, leading to over 56 million payment information being stolen.

eCommerce 305

eCommerce Retail Payment Services Social Media 305