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How to Choose The Right PPC Agency

Kissmetrics

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Which… is where an experienced PPC agency comes in.

PPC 279
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. Look at several years of holiday data. So, when you’re a retailer, it can be tempting to forgo a game plan and just jump in head-first with discounts and special offers. Market to your early-bird shoppers.

eCommerce 109
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Unbounce Review: Everything You Need to Know

Ecommerce Platforms

Multi device page preview: if you need to see how your visitors are going to view your page, the Multi-device page preview can help with this. Conversion goals: Set goals for your landing page campaigns and track conversions based on data important to each of your efforts.

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How to Choose Wholesale Products to Sell on Amazon

SellBrite

Electronics, Clothing, Shoes & Jewelry, Toys & Games, and Books are often the most profitable categories. Armed with data on the competitive landscape, you’re now ready to move to the next part of choosing a wholesale product to sell on Amazon: making sure you can turn a profit. What are the distribution channels?

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SMS Marketing Doesn’t Suck: Here’s How to Use it To Generate Revenue

Kissmetrics

The average CTR for PPC ads is even worse at 2%. Using Attentive’s patent-pending “two-tap” technology, customers can opt-in to a brand’s text messaging subscriber list seamlessly from their mobile website, social media, or other digital channels. It gets straight to the point with “free chips and guac” if you play their game.

Payments 354
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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Evaluate your social media marketing, email marketing , and other promotional channels. Paid Advertising (PPC) Audit. When to Perform a PPC Audit.

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Your MarTech Tool Stack Isn’t Complete in 2018 Without These 13 Apps

Kissmetrics

Dashboards are full of comprehensive data that you can use to build customers from small lifetime values to high lifetime values. While that presents an opportunity in the form of reaching new customers with multi-channel strategies, it also creates an internal nightmare when it comes to managing it. That’s a full-time job.