The Rise of Omnichannel Fulfillment: Dynamic Fulfillment Networks Create Opportunities for Brands
Retail TouchPoints
DECEMBER 26, 2022
A Nielsen IQ Omnichannel Shopping Fundamentals Survey found that 61% of participants would like orders delivered as fast as possible, compared with 39% who indicated they would accept a slower delivery speed. Single- or even two-warehouse fulfillment approaches force brands to choose between 1. Rise of Omnichannel Fulfillment.
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