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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

In fact, from 2022 to 2023 the use of social media channels for retail advertising increased by more than three percentage points, while search channels decreased by over seven percentage points, according to the Multichannel Marketing Report 2023. Popularity of TikTok advertising will continue to grow.

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Nordstrom Takes Stake in Topshop Brands, Launches Joint Venture with ASOS

Retail TouchPoints

ASOS acquired the Topshop brand portfolio from Arcadia Group in February 2021. . The companies also are in discussions to create multichannel showcases for several ASOS brands for Nordstrom customers. “We could not have found a better partner in ASOS, the world leader in fashion for the 20-something customer and?are

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How Small and Local Marketers can Take Advantage of the Metaverse

Retail TouchPoints

You may have even heard of metaverse fashion week hosted by Decentraland in March 2022. Embrace multichannel marketing. In the metaverse, brands can post a digital billboard, host events, or even buy plots of land to build storefronts complete with 3D versions of their products.

Marketing 314
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Secret Sales hires elite senior leadership team to drive global expansion

365 Retail

The premium ecommerce marketplace is strengthening its senior management tier with six newly created director-level positions, appointing accomplished retail names who will help the business realise its ambition to become the largest non-full price marketplace for fashion and beauty worldwide.

Fashion 65
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JD Sports expects bumper profits rebound as restrictions ease

365 Retail

Retailer JD Sports Fashion has said profits are set to rebound more strongly than expected over the year ahead as stores reopen after lockdown. Retailer JD Sports Fashion has said profits are set to rebound more strongly than expected over the year ahead as stores reopen after lockdown (PA). billion from £6.11

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Accelerate Order Management Success in 2021

Kibo

Order management is the foundation that can drive a truly agile multichannel experience. Laura Canada, a major fashion retailer, was able to increase revenue 25% with Kibo’s order management system to help connect distribution centers and in-store shipping with online customers.

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Late to the e-commerce party: What Marshalls, At Home and others got wrong

Steve Dennis

At Home Group, the value-oriented home decor chain that has nearly tripled its store count in the past five years, is at long last considering launching e-commerce in the face of competitive headwinds. Several years later, I witnessed the same (and growing) phenomenon in the luxury fashion business.

eCommerce 112