How Vintage Wine Estates is Uncorking New Opportunities in Alcohol Ecommerce
Retail TouchPoints
JUNE 26, 2023
Three years ago, my job was all about VWE websites, supplier sites, brand sites and then following the customer journey with the hope that we were guiding them to good experiences with our retailers, but Safeway.com wasn’t showing our wines, Target.com wasn’t showing our wines — that has changed,” said Kogan. “
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