Retail TouchPoints
JULY 29, 2020
Ready to grow even further, the company launched a digital transformation to swap out its legacy systems, advance customer knowledge through data and provide a truly omnichannel customer experience. Larocque has spent more than 20 years with Burton, becoming SVP Operations in 2010. People know us for snowboarding.
Retail TouchPoints
JUNE 23, 2022
However, with the prevailing winds of retail moving in the direction of “channel integration,” “omnichannel,” “frictionless experiences,” (insert your favorite buzzword here), the broad consensus among retail experts is that ecommerce spinoffs are a terrible idea. The push toward omnichannel retail isn’t going away either.
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Retail TouchPoints
FEBRUARY 28, 2023
Put simply, Marketing in the Moment is the next evolution in personalization and a way for retailers to connect with their customers using all the information available to them in the most effective way possible. Before that, he was Deputy CEO at Tesco from January 2010 to December 2012.
Retail TouchPoints
AUGUST 25, 2023
Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly. For CPG brands, this is a prime opportunity to prioritize their consumer communications and use data from these interactions to home in on their most effective marketing strategies.
GetElastic
SEPTEMBER 16, 2021
These hybrid experiences are driven by an integrated ecommerce strategy and solution that allows companies to carry not only brand messaging, marketing tactics, and product information across channels, but also customer data. This means businesses can give customers a more seamless, frictionless experience. Read the Guide.
GetElastic
SEPTEMBER 16, 2021
These hybrid experiences are driven by an integrated ecommerce strategy and solution that allows companies to carry not only brand messaging, marketing tactics, and product information across channels, but also customer data. This means businesses can give customers a more seamless, frictionless experience. Read the Guide.
Blue Acorn
JUNE 8, 2017
Millions of people work on retail sales floors, and the advantages of customer data and digital tools is finally becoming a part of their arsenal. It’s apparent that Laughton and the team at Sephora believes in making mobile an in store companion for their customers. Let’s get you scanned!”.
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