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What Marketing Automation Campaigns You Need to Start Doing ASAP

Kissmetrics

67% of the industry leaders in marketing are using automation to improve and grow their companies. The goal of marketing automation is to cut down on time, improve efficiency, and run processes automatically that would otherwise suck your time and kill efficiency. Shopping Cart Abandonment Emails Automation.

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7 Brands Discuss the Benefits of the New Cashless Economy and Apple Pay’s Growing Ubiquity

BigCommerce

Adii Pienaar, Founder of Conversio and WooThemes (later acquired by WooCommerce), sums this up best: Customers worldwide are using their mobile devices for online shopping more often. Depending on who you want to believe, it’s estimated that since late-2014 more than 50% of all online purchases are made from mobile devices.

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Ecommerce Statistics

Ecommerce Platforms

Econsultancy/MarketingSherpa, 2014). Fireclick/MarketingSherpa/com, 2014). Adobe, 2014). Akamai/Compuware, 2014). Only 52% of companies and agencies that use landing pages also test them to find ways to improve conversions. Fireclick/MarketingSherpa/com, 2014). Adobe, 2014). since it launched in 2014.

eCommerce 187
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How to Use Digital Wallets and Mobile Site Optimization Tactics to Stamp Out Cart Abandonment

BigCommerce

Eventually, we’re talking about cart abandonment, which is where a customer fills their online shopping cart with items they’re planning to buy, only to leave the site without completing the purchase. Etsy — Annual revenue: $195 million (2014). Martha Stewart Cafe — Annual revenue: $160 million (2014).

Mobile 412
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The Future of Retail, According to Rebecca Minkoff

Sailthru

Since 2014, the brand has used touchscreen technology in the mirrors , showcasing Minkoff’s latest collections, and allowing consumers to make purchases and even order drinks. These innovations are designed to improve the customer experience, both in obvious and more subtle ways. How Rebecca Minkoff Stores Do Reflect That.

Retail 92
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How a Passion for Improving Lives Abroad Helped One Couple Build a Thriving Wholesale Fair Trade Ecommerce Business

SellBrite

In 2000, they were simply two volunteers living in Kenya, both on a mission to improve lives by helping locals learn new skills and earn more money for their families. In 2014, Ward and Jones made a major change to the way they did business. But in 2014, things changed.

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Best Platform to Sell Online in 2020: An In-Depth Analysis

Ecommerce Platforms

App offerings – Extendability improves your chances of building an advanced online store without having to reach out and pay for a developer. Obviously, it's nice to see integrations with social marketplaces and shopping carts, but it's also essential to have sharing buttons, gallery options, and buttons to get more followers.