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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Social media advertising. With social media advertising, you can have consistent sales coming in from the first day your website is live. Even if you can’t achieve net positive revenue on the initial sale, referrals, email marketing and customer retention can payoff extensively with every marginal customer.

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How Retailers Should Deal with Digital Advertising Inflation in 2023

Retail TouchPoints

Another major benefit of email marketing is that you never have to compete with algorithms on social media or search engines. Email marketing also opens your business up to increase revenue using your existing customers. Customer-retention strategies — cross-sells, downsells and upsells — are most effective in email marketing.

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19 Strategies That’ll Help You Become an Influencer

Kissmetrics

What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Conversations don’t end on social media.

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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

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Post-purchase Interactions: The Key To Customer Delight

lateshipment

If you’re thinking right now why customer loyalty is stressed so much, here are some stats to clear your doubts: Acquiring a new customer costs five times than it costs to retain an existing customer. Social Media Interactions. They say social media is a double-edged sword that can make or break your brand.

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Graf Lantz Seeks Growth Without Sacrificing Product Quality or Sustainability

Retail TouchPoints

For most of its 15 years in operation, Graf Lantz had a cult-like following based on its timeless product designs and emphasis on high-quality, sustainable materials — conditions that led to a steady 25% year-over-year growth rate since 2016. We want to double down on that and use it to drive interest for the brand.”

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Top 10 Customer Loyalty Programs of 2023

Smile.io

Loyalty programs are essential for customer retention and a necessary foundation for building customer loyalty in ecommerce. Whether it’s a points program, a simple referral program, or a multi-tiered VIP program, a loyalty program aims to turn one-time customers into repeat customers and build a loyal following.