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Warrick Lambert Takes the Helm at Genie Shopping Amid Growth Surge

365 Retail

The company’s accelerated growth has been propelled by a surge in online shopping and a strategic shift towards a Comparison Shopping Services (CSS) model. Founded in 2006 under the original name Crowdstorm, Genie Shopping initially operated as a consumer-centric shopping website.

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Insights from 2017 to Guide Your 2018 eCommerce Digital Marketing Strategy

ChannelAdvisor

One report that caught our attention is E-Commerce KPI Benchmarks 2017 from Wolfgang Digital. While Google may still be used heavily for research and discovery, purchase-ready consumers are more likely to search for specific products. More than half ( 55% ) start with Amazon, and many turn to comparison shopping engines.

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Insights from 2017 to Guide Your 2018 eCommerce Digital Marketing Strategy

ChannelAdvisor

One report that caught our attention is E-Commerce KPI Benchmarks 2017 from Wolfgang Digital. While Google may still be used heavily for research and discovery, purchase-ready consumers are more likely to search for specific products. More than half ( 55% ) start with Amazon, and many turn to comparison shopping engines.

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Introducing Channel Advice, An E-Commerce Video Series

ChannelAdvisor

To start 2017 off on the best foot, we’ve created a video series to answer some of your most pressing e-commerce questions in short videos designed to fit everyone’s busy lifestyles. Also, consider using comparison shopping sites to capture consumers looking for deals! . Thus, Channel Advice was born.

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Are You Marketing In-Store Pickup?

OrderDynamics

Part of the Omni-1000 research published in October 2017, reviewed how well retailers were marketing in-store pickup (click & collect). Whereas, each time a consumer makes a purchase they are willing to pickup in-store for themselves, that is a sale with no ‘shipping margin drain’. Are You Marketing In-Store Pickup? Add the line.

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What is Happening to Active Inventory Visibility?

OrderDynamics

Here the consumer is left to guess as to whether the item is available. If that competitor uses active inventory visibility, it provides the consumer with more information. EFT’s 2017 Global Supply Chain Report shows a similar observation about active inventory visibility declining. EFT’s observation is from 2016 to 2017.

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7 Things to Tune TODAY to Prepare Your Mobile Experience for Holiday ’19

GetElastic

Holiday’s the season to reach new customers — according to Google , 61% of shoppers were open to buying from new retailers during the 2018 holiday season, and 46% did buy from a new retailer in the 2017 season. 73% of smartphone owners confess to showrooming — using mobile in-store to comparison shop.

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