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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

So, when you’re a retailer, it can be tempting to forgo a game plan and just jump in head-first with discounts and special offers. Look at several years of holiday data, not just 2020. To gather the necessary historical data, we recommend going back several years — not just to 2020. This is a huge mistake.

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May 2020 COVID-19 Industry Updates: Retail, Automotive, Gaming, & More

ROI Revolution

Published May 27, 2020. These COVID-19 industry updates cover retail, various forms of gaming, automotive & travel, and more. Game sales up, production down. Coronavirus means that gaming sales are up, but production is down. transportation sector’s revenue last year, but is expected to drop to less than 15% in 2020.

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COVID-19 and Ecommerce: Amazon, Paid Search & Social, and Industry Impacts

ROI Revolution

Published May 4, 2020. As long as your product feeds are clean and optimized, Google Smart Shopping can be a game-changer for you. It uses artificial intelligence and machine learning to navigate this constantly changing market and makes sure that what the consumer is seeing is optimized in the best way for them.

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The Power of PPC + SEO

ROI Revolution

Published June 3, 2020. These techniques can be used in tandem to increase your brand’s reach and conversions. Now is a good time to conduct keyword research and granular technical optimization to get your site in the best possible condition once the pandemic ends. Conversion Optimization During COVID-19.

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Amazon Brings Back Deals, Vine, and Extends Prime Day Deadline

ROI Revolution

Published June 10, 2020. For additional COVID-19 resources, see below: May 2020 COVID-19 Industry Updates: Retail, Automotive, Gaming, & More. April 2020 Industry Updates: Amazon’s Coronavirus Journey & Mobile’s Decline. Conversion Optimization During COVID-19. SEO Checklist for COVID-19.

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9 Marketing Strategies for Black Friday and Cyber Monday (BFCM)

UpSellIt

less than 2020, ecommerce sales rose an estimated 45% compared to 2019. Lifecycle campaigns are the very definition of playing the long game. Instead of focusing on a single conversion, they set the stage for numerous future conversions. A/B Test to Maximize Conversions. In 2021, consumers spent $10.7

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How to Start a Dropshipping Business in 2020

Ecommerce Platforms

First off, there’s an anticipated ecommerce growth rate of about 16% in 2020, according to eMarketer. If your dropshipping competitor runs a blog have a look at their call-to-action and conversion optimization strategies. Related tips: 11 Best Open Source and Free Ecommerce Platforms for 2020.