ROI Revolution

AUGUST 3, 2021

Published June 29, 2021 | Updated August 3, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

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ROI Revolution

JUNE 29, 2021

Published June 29, 2021. The 2021 holiday shopping season will be no exception, with consumers’ shopping habits and spending behaviors transformed by the events of the past several months. Bookmark and keep coming back so you’ll always be up-to-date with the 2021 holiday shopping landscape.

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ROI Revolution

OCTOBER 12, 2021

Published October 12, 2021. The 2021 holiday shopping season will, like last year, be unlike any other. From how early consumers start shopping to what methods of buying they’ll expect your brand to provide, most of the basic fundamentals that marketers use to build a holiday strategy are up in the air yet again.

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ROI Revolution

NOVEMBER 9, 2022

In this article, explore 2023 ecommerce predictions from 17 digital marketing experts at ROI who specialize in strategies ranging from Amazon and paid search advertising to SEO and website optimization and more! Exploring additional paid search channels will help brands navigate higher costs.

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ROI Revolution

FEBRUARY 10, 2022

With TikTok, Instagram, and Snapchat ranking as the top downloaded apps in 2021, it makes sense that 40.8% of marketers named video as a top trend for 2022. With TikTok, Instagram, and Snapchat ranking as the top downloaded apps in 2021, it makes sense that 40.8% of marketers named video as a top trend for 2022.

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ROI Revolution

SEPTEMBER 20, 2022

Between the COVID-19 pandemic, supply chain strain, and inflation concerns, consumers have been starting their holiday shopping earlier than ever. 44% of consumers start their holiday shopping in or before October. For marketers, holiday season prep starts several months before customers start shopping.

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ROI Revolution

OCTOBER 7, 2020

2020 has created an unparalleled marketing landscape that even the most seasoned executive couldn’t have predicted. From ecommerce growth exploding five years ahead of schedule to consumers’ rapidly shifting (and varying) buying behaviors, 2020 has been a turbulent year for many brands. Paid Search: Google Shopping & Search.

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ROI Revolution

APRIL 12, 2022

Ad spend stabilized again by March 2021 to 14% YoY growth. Since then, digital search ad spending has increased significantly as brands try to reach the consumers who spend more time online. from 2019 to 2020 to pass $58 billion, US search ad spending grew 46% in 2021 to reach $84.7 After growing just 5.9%

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ROI Revolution

JULY 31, 2023

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers.

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Kissmetrics

JUNE 22, 2021

Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021. Why Is Content Marketing Important in 2021? What brings people to your business in 2021? link building SEO) into the search box.

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ROI Revolution

AUGUST 5, 2021

Updated August 5, 2021. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Consumer spending habits returning to normal. billion in consumer spending in Q2. Citibank saw spending on cards increase 40% in Q2 2021. increase over 2019.

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ROI Revolution

DECEMBER 2, 2021

Updated December 2, 2021. Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025!

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ROI Revolution

MARCH 2, 2021

Last updated March 2, 2021. 73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). 2021 COVID-19 stats + trends.

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ROI Revolution

JUNE 1, 2021

Last updated June 1, 2021. As the most efficient and scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Marketing to consumers in a post-pandemic world.

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ROI Revolution

JULY 1, 2021

Updated July 1, 2021. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. trillion this year.

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ROI Revolution

MAY 6, 2021

Last updated May 6, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Post-pandemic paid search ad spend trajectory skyrocketing. Paid search ad spend will grow 24.0%

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ROI Revolution

NOVEMBER 4, 2021

Updated November 4, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

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ROI Revolution

JANUARY 5, 2021

Last updated January 5, 2021. Welcome to the first update to our COVID-19 + ecommerce blog of 2021. Now more than ever, it’s important for consumers and executives alike to understand the coronavirus trends that are having a major impact on society. billion in 2021 (up from $794.5B in Q2 2021 over Q1 2021.

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ROI Revolution

OCTOBER 7, 2021

Updated October 7, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

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ROI Revolution

APRIL 8, 2021

Last updated April 8, 2021. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. Casual apparel brands thrived in 2020 with consumers spending more time at home. Published March 12, 2020.

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ROI Revolution

SEPTEMBER 2, 2021

Updated September 2, 2021. The 2021 holiday season will bring a challenge for brands looking to grow profitably. Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers.

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ROI Revolution

FEBRUARY 2, 2021

Last updated February 2, 2021. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). Total paid search impressions on mobile increased 78% year-over-year for ROI clients (ROI client data). 39% of US consumers say they’ve used their smartphone more during lockdown ( Twigby ).

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ROI Revolution

JANUARY 5, 2022

That will be nearly 16% growth over 2021 and 34.5% in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. increase expected over 2021. Omnichannel will also continue to be key as consumers increasingly rely on a blend of online and offline shopping experiences. growth over 2020.

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ROI Revolution

DECEMBER 3, 2020

Consumers still spent a record $10.8 Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% Online consumer spend grew the most on Small Business Saturday and Sunday, which saw 30.2% COVID-19 has accelerated many consumers’ shifts to direct-to-consumer (DTC or D2C) brands.

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ROI Revolution

OCTOBER 1, 2020

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce. 9/28 update.

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ROI Revolution

NOVEMBER 4, 2020

Many marketing experts expected social media usage to soar over the course of the pandemic due to stay-at-home mandates and people spending more time isolated. Most of the growth has come from consumers 35 and older, although all age groups saw slight increases. However, the number of social media users has grown a modest 3.3%

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ROI Revolution

AUGUST 4, 2020

You’ll uncover strategies & insights around the new normal for Prime Day, inventory planning & merchandising SEO & retail readiness, and digital advertising strategies. Free delivery, availability, and price were the top three key online purchase drivers for this group of consumers. 2020 Ecommerce Paid Search.

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ROI Revolution

SEPTEMBER 9, 2020

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. consumers came from online orders. 9/9 update. department stores may not survive the pandemic. Will the pandemic be the end of department stores?

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ROI Revolution

JULY 2, 2020

eMarketer predicts that YOY ad spending increases won’t return to where we expected them to be pre-pandemic until 2021. 2020 Ecommerce Paid Search. COVID-19 has thrown the entire ecommerce landscape for a loop, with consumers’ buying behaviors seemingly changing overnight. August 5, 11-11:30 AM: SEO + Retail Readiness.

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