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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

E-sellers will leverage social channels more than ever. Recent data shows that online retailers are increasingly relying on social media advertising platforms to reach and engage with their target customers, while search-based channels such as Google Shopping and Bing are becoming less popular.

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Multichannel selling: explanation, tips, and strategies for 2024

Omnisend

Reading Time: 9 minutes Many marketers believe that multichannel selling is only for big retailers and that small retailers can’t afford it. Selling on multiple channels need not cost a fortune if you do it right. So how can you effectively incorporate multichannel commerce into your strategy? What is multichannel selling?

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How B2B Companies Can Create B2C-like Experiences with a Multichannel Commerce Platform

ChannelAdvisor

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. . How has B2B buying behavior changed recently?

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How B2B Companies Can Create B2C-like Experiences with a Multichannel Commerce Platform

ChannelAdvisor

In this Q&A with Digital Commerce 360, featured in the 2022 B2B E-Commerce Market Report , Mike Shapaker, chief marketing officer at ChannelAdvisor, discusses how a multichannel commerce platform can help B2B companies create the B2C-like experiences their customers want. . How has B2B buying behavior changed recently?

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A Decade at the Top: ChannelAdvisor Named #1 Channel Management Provider by Digital Commerce 360

ChannelAdvisor

In Digital Commerce 360’s 2022 Leading Vendors to the Top 1000 Retailers , ChannelAdvisor achieved recognition as the #1 channel management vendor in the industry — for the tenth year in a row. . In the early days of channel management, it was all about connections, product data, inventory quantities and orders. Download it now.

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New eMarketer Analyst Report: US Beauty E-Commerce 2022

ChannelAdvisor

The beauty industry is getting a digital makeover, according to eMarketer’s new report, US Beauty E-Commerce 2022: How to Win Over Gen Z and the Ever-Evolving Online Shopper. eMarketer reports that cosmetics and beauty will be one of the fastest-growing e-commerce categories in 2022 and will rank above average in four of the next five years.

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A Decade at the Top: ChannelAdvisor Named #1 Channel Management Provider by Digital Commerce 360

ChannelAdvisor

In Digital Commerce 360’s 2022 Leading Vendors to the Top 1000 Retailers , ChannelAdvisor achieved recognition as the #1 channel management vendor in the industry — for the tenth year in a row. . In the early days of channel management, it was all about connections, product data, inventory quantities and orders. Download it now.

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