Remove 2024 Remove Marketing Remove Multi-channel Remove Omnichannel
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5 BigCommerce Competitors You Should Consider in 2024

Groove

A few of these key features include things like a drag-and-drop online store builder, automated inventory management tools, multi-channel selling, and an advanced suite of marketing and SEO tools. However, while Shopify is a versatile and widely used solution, the platform does have a few drawbacks.

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Why Uncommon Corporate Partnerships are a Must in 2024 (and How to Make Them a Reality)

Retail TouchPoints

The trend of a cautious yet resilient consumer has continued into the early stages of 2024, with high-ticket luxury and department store industries underperforming sectors that sell necessities — online retail, discount/club, automotive and grocery. Full-service restaurants are trailing their limited-service peers.

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Multichannel selling: explanation, tips, and strategies for 2024

Omnisend

Reading Time: 9 minutes Many marketers believe that multichannel selling is only for big retailers and that small retailers can’t afford it. Selling on multiple channels need not cost a fortune if you do it right. Invest in an SEO-friendly website and optimize your checkout process to make it a profitable sales channel.

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True Religion: Cultivating Brand Love from the ‘Intersection of Culture, Commerce and Fashion’

Retail TouchPoints

D’Arcy shared detailed insights on True Religion’s strategy, which kickstarted with its Spring 2024 Go There campaign starring Grammy-nominated recording artist Saweetie. As a brand rooted in Y2K nostalgia and one that is very much on a comeback trajectory, what role does culture play for you in marketing?

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Best ecommerce apps for your online store

Omnisend

Ecommerce apps can extend functionality and performance in areas, such as: SEO Order fulfillment Payment processing Marketing automation Inventory management Customer support Typically, ecommerce apps fall into these categories: Business-to-Consumer (B2C) apps: Connect businesses with end consumers.

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Embracing the Future: Closed-Looped Measurement in the Cookieless Era

Retail TouchPoints

Marketers will soon need to strategically rethink their measurement methodologies. The imminent end of third-party cookies in the second half of 2024 presents significant challenges for anyone reliant on cookie-based tools for tracking, targeting and attribution. Consequently, traditional MTA will lose its efficacy.

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8 best BigCommerce alternatives for 2024

Omnisend

Elevate your marketing strategy with Omnisend’s seamless SMS + email features. Customer communication tools : It integrates with email marketing plugins like Omnisend. This helps enhance omnichannel marketing, making it one of the best BigCommerce alternatives. It also allows for social selling and email marketing.