Best Buy CEO Promises Enhanced Personalization, Physical Store Upgrades in FY2025
Retail TouchPoints
MARCH 1, 2024
Best Buy will leverage its membership-based loyalty program to sharpen personalization efforts for its 2025 fiscal year, which began Jan. Best Buy closed 24 stores in FY 2024 and plans to close 10 to 15 in FY 2025. These efforts and more will serve to increase membership engagement and continue to improve retention.”
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