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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

If you do that, if you can earn more sales, more loyalty and more market share each day after the next –– you will win. Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands.

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The Ultimate Guide to Ecommerce Analytics

Omnisend

To sustainably grow your business and stay ahead of your competition, you need to have a strong ecommerce analytics game. That’s why learning how to leverage ecommerce data, and simplify it into useful information to drive decisions, is one of the most important skill sets of any marketer. Ecommerce Analytics 101.

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8 Best Ecommerce Analytics Tools

Omnisend

“You can’t improve what you don’t measure” is one of the most commonly repeated phrases in ecommerce, and for a good reason. The ability to accurately track, record, test, and present various marketing metrics is vital for any business’s growth. For more on ecommerce email marketing conversion rates, click here.

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Best Analytics and Reporting Tools for eCommerce in 2023

Algopix

In today’s fast-paced digital landscape, data-driven decision-making is critical for the success of any eCommerce business. To gain valuable insights into customer behavior, sales patterns, and marketing performance, eCommerce entrepreneurs must rely on advanced analytics and reporting tools.

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The Ultimate Guide to Magento Business Intelligence

MagentoBrain

At its core, a powerful reporting tool that enables users to create custom reports and dashboards that display real-time data from various sources, including sales, inventory, customer behavior, and marketing campaigns. This can typically be done using API integrations or by uploading CSV files.

Magento 52
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Metrilo Review (Mar 2021): Does This Software Warrant The Price Tag?

Ecommerce Platforms

But despite that, many online merchants still struggle to sustainably scale their business and make a real impact with their marketing. This “plug ’n’ play” tool seamlessly integrates with your ecommerce store to provide advanced ecommerce data, a CRM, and email marketing tools. Email Marketing. Let's dive in!

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Amazon Suspension: The Essential Guide to Avoiding and Recovering your Account

Algopix

Build your own online store: Without Amazon fees, running your own ecommerce site may become viable using platforms like Shopify or Magento. Drive traffic via marketing. Sell at trade shows or markets: Renting booths at conventions, fairs and other events allows you to sell direct-to-consumer. Use channel-specific strategies.