Remove Analysis Remove Improvements Remove Recommendation Remove Search Marketing
article thumbnail

Unlocking Success in Search: The Importance of Holistic Search Intelligence

Retail TouchPoints

Google’s ever-changing SERP (search engine results page) landscape and intense competition pose a significant challenge for brands, retailers and advertisers striving to maximize their return on ad spend (ROAS). Optimizing share of voice (SOV) requires a holistic approach that considers market trends, competitive analysis and SERP features.

SEO 268
article thumbnail

How to Get More Traffic Using Bing Analytics

Kissmetrics

It has a 2.83% share of the global search market. Its search engine powers Yahoo, which holds 1.65% of the market share. Do you want to miss out on 5% of the global search market? Bing Webmaster Tools offers plenty of features to improve your rankings and grab more traffic from Bing.

SEO 273
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PPC Management Software for eCommerce Websites: Is It Worth It?

Inflow Insights

Everywhere you look, these tools promise simpler and quicker campaign management, automatic recommendations and bid adjustments, and savings on hiring costs for PPC experts. In short, these tools allow businesses to more easily monitor their paid search marketing campaigns and optimize their ad spend. Scale ad testing.

PPC 110
article thumbnail

How to Predict & Adjust Monthly Spend with Our PPC Forecasting Tool

Inflow Insights

Below, I’ll walk you through why short-term budget forecasting is important, scenarios where our tool can improve your pay-per-click (PPC) marketing, and how to use this search advertising budget calculator for your best campaign results. Interested in search engine optimization (SEO) forecasting, too?

PPC 117
article thumbnail

Planning Ahead for Your 2021 Digital Marketing Plan

ROI Revolution

Lastly, we recommend not only looking at your overall ecommerce performance but also breaking it down by channel (i.e. paid search, social media, email, organic, etc.). This will allow you to granularly benchmark performance YoY and have a better understanding of the full digital marketing landscape.

article thumbnail

An Inside Look at My Digital Marketing Agencies Around the World

Kissmetrics

We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. The agency has deep roots in earned and paid marketing, leading companies to grow through social media, video, SEO content, and more.

Marketing 275
article thumbnail

5 Key Holiday Ecommerce Tips for Brands

ROI Revolution

Assessing your ad copy will allow you to pinpoint areas of opportunity to improve your click-through rates and drive more traffic to your site. Are you adopting responsive search ads in all ad groups? It’s a great tool that provides you with real-time feedback and a list of adjustments you can make to improve your site speed.