Remove articles omni-channel-strategies
article thumbnail

Exploring the Synergy of Print and Digital: Crafting Effective Brand Engagement Strategies

Digital Doughnut

The article underscores the importance of grasping audience preferences, leveraging the print-digital synergy for storytelling, and adopting omni-channel approaches.

Article 52
article thumbnail

Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

RTP blog

So, I looked back at my digital folders containing articles from 2008 and, not really surprisingly, I found a lot of similarities between the topics we covered 10 years ago and the topics we’re focused on moving into 2018. Note: IDC has been credited with coining the term “omnichannel.”)

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Omnichannel Retailing: Risks, Rewards, & Opportunities

Omnisend

In this article from our 2021 interview series, I got to exchange with someone who has seen so many changes over his extensive career—and knows how brands should be dealing with them. I asked Chris more about his experience in the retail industry, and why he started Omni Talk. Chris Walton, Omni Talk. His favorite topic?

article thumbnail

Is it a Smart Retail Strategy to Accept Amazon Returns?

OrderDynamics

Is It A Smart Retail Strategy To Accept Amazon Returns? Amazon is aware that their lack of stores hurts their retail strategy, fulfillment flexibility and ultimately, their bottom line. On this front, retailers have done a reasonably good job, as the recent Omni-1000 Global report (Oct 2017) showed that 67.2%

Retail 105
article thumbnail

Walmart and Shopify Partner in Channel Expansion Effort

ROI Revolution

This news follows similar announcements with other established channels. In this article, Shopify clarifies that Facebook has been a partner since 2015, but that they are newly joining forces with Facebook Shops. Shopify as an omni-channel solution. Amazon’s Rumored Summer Sale: Tips, Tricks, and Strategies.

Shopify 78
article thumbnail

What is Retail’s Most Potent Weapon?

OrderDynamics

There is a number of different strategies and tactics that retail can follow. In fact, in the Jan-Feb 2019 HBR article “ Retailers are Squandering Their Most Potent Weapons ” Marshall Fisher, a Professor at Wharton School of Business, highlights the importance of getting retail right. How About Omni-channel Retailing?

article thumbnail

The New Era Of Retail Hybridization Creates Unparalleled Opportunities

Steve Dennis

Unfortunately, much like the years-long fascination with the “retail apocalypse” and just about all things omni-channel, there is some truthiness in all this, but not much that provides tangible strategic guidance. The hybrid brand distribution strategy. The hybrid market-by-market format strategy.

eCommerce 148