Kissmetrics
AUGUST 14, 2018
I created a blog that focused on the topic of SEO in hopes that it would generate leads and sales. Because the blog wasn’t working out too well, I decided to speak at conferences in hopes that it would generate more clients. I literally applied to every marketing conference in hopes of landing a speaking gig.
Kissmetrics
MARCH 26, 2021
That’s why speaking at conferences, networking meetups, and other events can be such a useful tool for building brand awareness. According to a study from Chief Marketer, live events are the second-biggest source of B2B leads , and also generate the second-highest ROI of any sales channel. Also, give yourself a deadline.
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365 Retail
SEPTEMBER 24, 2023
Neil Kuschel – Non-Executive Director, SparkLayer B2B With a rich background in B2B e-commerce, Neil brings to the table a deep understanding of the unique challenges and opportunities in this segment. His sessions will be particularly beneficial for businesses operating in the B2B space.
Omnisend
DECEMBER 12, 2023
Brands can host: Conferences Webinars Seminars Store popups Launch parties Workshops And more Event marketing is a great way to spread the word about your brand and its offerings, thus making brand promotion and customer engagement the two backbones of the strategy. Marketing channel: emails, ads, press releases, SEO, etc.
Kissmetrics
FEBRUARY 2, 2018
People think SEO is all about traffic. Yes, if you do it correctly, SEO should bring in lots of traffic. Ultimately, though, SEO is about revenue. The problem is that it leaves a giant, black hole in your SEO strategy where it matters most: The bottom line. B2B companies often suffer from the reverse.
SellBrite
FEBRUARY 10, 2017
This is especially true for the B2B niche, where events bring tons of potential clients and partners together. There are dozens of major ecommerce conferences, like eTail or the Imagine Conference. With a small team and a modest marketing budget, we had to find other ways of promoting ourselves during conferences.
ROI Revolution
JUNE 17, 2019
IRCE is Internet Retailer ‘s annual conference for ecommerce businesses, and it kicks off next week at McCormick Place in Chicago, IL. Selling B2B or B2C: What B2B and Brands Must Get Right on Technology. Learn different approaches for stepping out of your comfort zone to leverage digital as a B2B or brand manufacturer.
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