Digitized Journeys, Expanding Options, And Maturing Segments Define Today’s B2B Martech Stack
Forrester eCommerce
OCTOBER 29, 2020
In mapping the current and future state of the B2B marketing ecosystem in our just-published “The Forrester Tech Tide™: B2B Marketing Technologies, Q3 2020” report, we found that: Digitization drives investment.
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