Forrester eCommerce

MAY 9, 2019

As the world’s largest eCommerce market, China appeals to global B2C and B2B brands alike. But China’s B2B eCommerce market is not as mature as the consumer space, and neither is its B2B payment.

B2B 411

B2B eCommerce B2C eCommerce Marketing 411

Fabric Blog

JUNE 2, 2021

Business-to-business (B2B) commerce describes transactions involving businesses as both the buyer and seller. While it may not get the same attention as business-to-consumer (B2C) commerce, B2B commerce is massive. In 2019, the B2B e-commerce market was valued at $12.2

B2B 98

B2B eCommerce Marketing eCommerce B2C 98

SellBrite

JULY 19, 2019

From buying new sneakers on the GOAT app, to restocking paper towels via Amazon, to making the most of our cheat meals (I’m looking at you, way-too-greasy pizza) with UberEats, the way we as consumers buy things online is pretty similar: We realize we want or need something. Every year, B2B buyers are acting more and more like B2C buyers.

B2C 114

B2C B2B eCommerce Live Chat 114

BigCommerce

JUNE 5, 2018

Still, though it produces short-term profit, it eats into long-term return – and that’s not accounting for any future Amazon initiatives that eat into additional markets. Traditional retailers are quickly going direct-to-consumer. But shifting to direct-to-consumer from a b2b wholesale model isn’t easy. Download Your Guide.

Payment Services 340

Payment Services eCommerce Marketing eCommerce Marketing 340

Optimizely

NOVEMBER 2, 2017

It’s your job as a B2C marketer to convince them to buy sooner rather than later. Every marketing communication — from emails to ads to web push — should aim to drive urgency in your buyers. With the right ecommerce marketing strategy, you can actually increase the need to buy as a customer interacts with your brand.

eCommerce Marketing 170

eCommerce Marketing Marketing eCommerce B2C 170

Algopix

MAY 5, 2020

While Amazon , Walmart and eBay still hold more than 60% of the eCommerce market in the US, growing demand translates into greater opportunities. . Best B2C marketplaces in 2020 and what can you learn from them? The option of opening up direct interaction between vendors and marketplace consumers is worth considering. .

B2C 78

B2C Shipping Costs Merchant Services Small Business Retail 78

Inflow Insights

JUNE 9, 2021

But, with such a fast-growing list of eCommerce marketing automation systems available, how do you decide which one is best for your business? We present our marketing automation comparison guide. Features to Compare in Marketing Automation Software. Inflow’s eCommerce Marketing Automation Software Comparison.

eCommerce Marketing 81

eCommerce Marketing eCommerce Marketing Payment Services 81

ChannelSale

MARCH 21, 2023

During the COVID-19 pandemic, online e-commerce stores became the only source through which people obtained all their products and items. But due to the increase in consumer demands, shopper frustration, delays and shortages of goods started to take place. E-commerce dominated as a significant part of retail.

eCommerce 52

eCommerce eCommerce Marketing eCommerce Software eCommerce Platforms 52

Inflow Insights

MARCH 25, 2020

But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Additional eCommerce Marketing Tactics Worth Considering.

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

Optimizely

DECEMBER 19, 2017

These are all incredibly specific buyers who are all looking for something very different from an ecommerce brand. As a B2C marketer, you can’t market to everyone or you’ll sell to no one. Most ecommerce businesses have at least three different personas they consider when setting their B2C marketing strategy.

Customer 300

Customer eCommerce B2C Fashion 300

RTP blog

JUNE 3, 2019

Thanks to the expansion of e-Commerce, consumers are no longer stuck with only being able to shop at stores in close proximity to them. The world is starting to feel smaller and thanks to the innovations in payments, we are entering an era of untapped potential for consumers and merchants alike.

Merchant Services 150

Merchant Services Payment Services Payments eCommerce 150

Optimizely

OCTOBER 3, 2017

For example, many B2C marketers used to rely on flash sales or coupon expirations to create a sense of FOMO. Here are a few ecommerce marketing strategies that can create FOMO for your buyers so they become your newest loyal customers. Unfortunately, a lot of B2C marketers today aren’t using push messages effectively.

Customer Loyalty 246

Customer Loyalty Customer B2C eCommerce Marketing 246

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. It’s important for both B2B and B2C eCommerce businesses.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Optimizely

JUNE 7, 2018

Omnichannel ecommerce is one of the buzziest terms in B2C marketing today for a reason. A solid omnichannel marketing strategy can help you reach your target audience more effectively, drive up engagement rates, increase customer lifetime value, and result in more revenue for you B2C brand.

Omnichannel 170

Omnichannel eCommerce B2C Channel 170

Groove

AUGUST 20, 2020

With consumers encourages to shop online rather than in-store, preparing your eCommerce store for the holidays is critical to maximize revenue. 5 Holiday Marketing Tips. Increase brand awareness and drive more eCommerce sales by following these 5 holiday marketing tips: Provide a holiday shipping schedule.

eCommerce 243

eCommerce Marketing Social Media Gifts 243

Optimizely

JUNE 7, 2018

Omnichannel marketing is one of the buzziest terms in B2C marketing today for a reason. A solid omnichannel strategy can help you reach your target audience more effectively, drive up engagement rates, increase customer lifetime value, and result in more revenue for you B2C brand. But how do you do it effectively?

Omnichannel 150

Omnichannel B2C Channel eCommerce Marketing 150

BigCommerce

MARCH 31, 2017

Gorilla Group is an award-winning ecommerce service provider – including 4 Webby Awards and 2 Interactive Media Awards – and BigCommerce Elite Partner. Their team works with category-leading brands looking to launch B2B as well as Direct-to-Consumer including Cargill, Citizens of Humanity and Dollar Tree. B2B Ecommerce Marketing 101.

B2B 402

B2B eCommerce B2C Merchant Services 402

GetElastic

SEPTEMBER 1, 2021

According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. Carla Gonzales ( B2B ecommerce: start with a plan ). Company to consumer messaging.

B2B 147

B2B eCommerce B2C Payment Services 147

GetElastic

APRIL 8, 2021

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. the volume of B2C online purchases. The B2B ecommerce market is growing bigger every day.

B2B 148

B2B eCommerce B2C Payment Services 148

Optimizely

MARCH 13, 2018

Since you want to spend as much time as possible learning the latest trends and new technologies in B2C business, you have to figure out what sessions will be most valuable for your B2C business. We want to make your life easy as B2C marketer and so we combed through every session for the absolute best.

B2C 150

B2C Omnichannel Shipping Costs eCommerce 150

eCommerce CEO

AUGUST 17, 2021

The ecommerce industry continues to grow rapidly. With so many stores targeting a consumer audience, it’s easy to believe that the B2C marketplace represents most of the market. As of 2019, though, the B2B ecommerce market is worth an estimated $12.2

eCommerce Platforms 52

eCommerce Platforms B2B eCommerce B2C 52

365 Retail

MARCH 8, 2023

In 2022, roughly 1 billion consumers shopped on e-commerce channels across China, generating 45.3% As one of the world’s largest e-commerce markets in terms of sales, retailers and brands should look to China to keep on top of key trends, innovations, and consumption behaviours. of all retail sales online.

eCommerce 73

eCommerce Outdoor eCommerce Marketing Hobbies 73

Optimizely

OCTOBER 19, 2017

As a B2C marketer, it’s your job to keep all of your buyers happy and excited about your newest products. Luckily, there are specific ecommerce marketing strategies that can help improve your chances of engaging at-risk buyers, such as Winback campaigns. That means keeping them engaged with your brand at all times.

Customer 306

Customer Channel B2C Omnichannel 306

Optimizely

MAY 3, 2018

While many marketers know that omnichannel is important and want to do it, a shocking 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. You need to pull together all consumer interactions into one place so you can get a single view of your customer.

Omnichannel 220

Omnichannel Marketing B2C Channel 220

Optimizely

AUGUST 9, 2018

Jim Edgett, Head of Integrated Marketing at Gamestop. Some traditional retailers and CPG brands have begun to adopt new technologies and realize the full potential of ecommerce and direct-to-consumer. The challenge is how to convey that understanding of what your product does to the consumer on the other side of the keyboard.”

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Ecommerce Platforms

JUNE 4, 2017

I personally view these as fads where as cross border ecommerce has potential to be the future of ecommerce. What is cross border ecommerce. What are the risks for cross border ecommerce. By 2020, over 2 billion e-shoppers, or 60 percent of target global population1, would be transacting 13.5

eCommerce 159

eCommerce Merchant Services Payment Services Payments 159

BigCommerce

FEBRUARY 13, 2018

Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Let’s look at each type of electronic commerce in a bit more detail. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer. 2009 Square, Inc.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

GetElastic

DECEMBER 10, 2018

B2B ecommerce has exploded to become a major force in the US Economy, and an exciting new selling channel in many traditional industries. Forrester Research reports that the B2B ecommerce market totaled $889 billion in 2017. the volume of B2C online purchases. The B2B ecommerce market is growing bigger every day.

B2B 156

B2B eCommerce B2C Payment Services 156

Optimizely

AUGUST 31, 2017

As a B2C marketer, you habitually send out emails that say “Hi [Your Name]”, offer Facebook ads that show products buyers clicked on, but never bought, and send push notifications based on current location. Your ecommerce business relies on this type of technology-driven personalization for one reason: it’s incredibly effective.

eCommerce 199

eCommerce B2C Gifts Marketing 199

Optimizely

OCTOBER 26, 2017

In many marketing systems, each of these interactions is logged as a separate individual buyer. As a B2C marketer, this makes it tough to track how your customers actually interact with your brand. At the same time, it’s vital to understand your customer behavior so you can personalize your marketing to each customer.

Customer 186

Customer B2C Customer Data Mobile 186

Forrester eCommerce

APRIL 30, 2018

I recently spent two weeks in China to attend an event hosted by eCommerce company JD.com for analysts and retail thought leaders. Here are my takeaways on the state of eCommerce in the world’s largest eCommerce market: Customers in China seek novelty and individuality.

eCommerce 272

eCommerce eCommerce Marketing Events Consumer 272

Optimizely

OCTOBER 25, 2018

This common dilemma can also apply to ecommerce marketing—especially when it relates to the psychology behind how customers think. Although you’re more likely to hear about this type of cognitive bias in an economics class than in a marketing setting, there are some key takeaways for ecommerce marketing today.

eCommerce 218

eCommerce Payment Services B2C Presentation 218

SellBrite

OCTOBER 16, 2019

Consumers have spent $3.53 trillion worldwide with online merchants so far in 2019, and B2C ecommerce — or business-to-consumer electronic commerce — sales are only expected to increase in coming years. In fact, B2B ecommerce , or business-to-businesses electronic commerce, is predicted to reach $6.7

B2B 90

B2B eCommerce B2C Merchant Services 90

Optimizely

AUGUST 27, 2019

Last week, eTail East 2019 was back in Boston with four days of retail and ecommerce insights from top B2C marketers. How do we get a great sales associate and put that in the pocket of the consumer? It totally changes how we market to the consumer. So what did we learn?

Channel 150

Channel Department Stores B2C Recommendation 150

TradeGecko

JANUARY 25, 2018

2017 was an amazing year for wholesalers, with statista predicting that the global B2B eCommerce market is worth "US$7.7 trillion and that the B2B business is now dwarfing that of the B2C business".

Webinar 60

Webinar B2B B2C eCommerce Marketing 60

Optimizely

JUNE 29, 2017

Most ecommerce marketers know that on average, 80% of your sales will come from 20% of your customers. To learn more about how Zaius is helping B2C companies evolve and scale revenue, visit zaius.com – or, reach out to us directly at insights@zaius.com or at 877-658-2570. But even though Manillo.dk

B2C 150

B2C Accessories Channel eCommerce Marketing 150

Smile.io

SEPTEMBER 10, 2020

In this blog, we’re sharing 9 strategies to attract, engage and delight consumers at each stage of the buyer’s journey. Need recognition occurs during this stage, but the consumer is not yet committed to researching solutions for the problem. To discover the best solution, consumers will research and compare many different brands.

Consumer 46

Consumer Social Media SEO Webinar 46