Omnisend

JANUARY 8, 2024

Instead, you can build customer retention by nurturing solid relationships through: Excellent customer service Personalized interactions Attractive incentives In this article, we’ll look at effective strategies you can use to drive more repeat purchases for your business. Start free today See pricing What is a repeat customer?

Customer 88

Customer Customer Retention Social Media X-cart 88

GetElastic

SEPTEMBER 2, 2021

I will explore some of these areas and provide some recommendations for how to get the account team, marketing team and eCommerce team aligned. Recommended Action: Account managers likely have a list of repeatable tasks the eCommerce and marketing automation teams can use to design more self-service buyer experiences.

B2B 141

B2B Management eCommerce B2C 141

RETAIL MANAGEMENT SOFTWARE

MAY 24, 2022

The transition to digital marketing has accelerated over the past two years, and the customer experience has improved dramatically. Now, consolidating gains can help retailers focus on the customer experience to improve loyalty and potentially capture new markets. First-Party Data Marketing Is The New Norm.

Payment Services 81

Payment Services Small Business Retail Marketing Retail 81

Optimizely

OCTOBER 29, 2019

Your B2C brand has a big sale coming up to move excess women’s shoe inventory and make room for next season’s styles. In order to do that, you need access to your customer data. What you can do — and what you need to do — is have access to and ownership of all customer data yourself. Seems simple?

B2C 150

B2C Customer Data Customer Marketing 150

Ecommerce Platforms

FEBRUARY 23, 2021

With enterprise ecommerce, you can track previous purchases, and recommend items based on purchasing history, you can also access a higher level of scalability to meet the demands of enterprise level businesses. Product recommendations. Customer segmentation. Customer data reports. Let’s take a closer look.

eCommerce Platforms 118

eCommerce Platforms Merchant Services Shipping Costs eCommerce 118

Kibo

SEPTEMBER 27, 2021

By leveraging past user data like browsing behavior, purchase history, demographics/psychographics, and other first and third-party data, retailers can tailor ad messaging, product recommendations, sales and offers, rewards and more. Improved Customer Engagement and Loyalty. Kibo’s Ecommerce Personalization Solution.

Payments 62

Payments eCommerce Recommendation Improvements 62

Omnisend

MAY 31, 2023

Reading Time: 11 minutes Dotdigital is a popular customer engagement platform. It’s known for its data-driven approach to improving customer experiences. It allows you to connect with your customers via many marketing channels , such as email, SMS, live chat, and push notifications.

Live Chat 78

Live Chat Social Media Multi-channel Omnichannel 78

Kibo

DECEMBER 14, 2021

They are budget-conscious risk avoiders who rely heavily on recommendations. Experiences matter: 38% of millennials are likely to live beyond their means so long as they enjoy life through experiences. Thus, many prefer the ease of an omnichannel customer experience to keep their business and attention.

Social Media 62

Social Media Retail Mobile Omnichannel 62

Fabric

NOVEMBER 2, 2023

For omnichannel retailers, these cutting-edge solutions can help to deliver seamless shopping across various channels and improve the overall customer experience. Customization options allow businesses to build more unique and personalized shopping experiences for customers.

eCommerce Platforms 130

eCommerce Platforms eCommerce Payment Services Merchant Services 130

Optimizely

SEPTEMBER 6, 2018

If marketers aren’t recognizing the fact that the second purchase is the most important purchase in terms of driving customer loyalty, they aren’t taking advantage of their biggest opportunity to maximize customer lifetime value. Make targeted recommendations for second purchases. Work in real-time for maximum relevance.

Customer Loyalty 332

Customer Loyalty B2C Recommendation Marketing 332

Optimizely

JULY 25, 2019

But for true personalization, you have to extend the targeted message to ads, discount codes, product recommendations, and website content. This is a key differentiator in winning customers’ loyalty , as two-thirds of consumers believe that it is important for brands to automatically adjust content based on their current context.

Marketing 150

Marketing Recommendation Channel B2C 150

Kibo

OCTOBER 5, 2021

Individualization—also called 1-to-1 personalization—is an ecommerce personalization technique that retailers use to automatically optimize customer experiences for each person. This lift was even higher for other retailers, with increases driving higher loyalty and share-of-wallet among existing customers.

eCommerce 62

eCommerce B2C B2B Omnichannel 62

Optimizely

AUGUST 27, 2019

Last week, eTail East 2019 was back in Boston with four days of retail and ecommerce insights from top B2C marketers. The Zaius team came prepared with plenty of cookies, and we even sat in on some sessions in between confessionals to cheer on our customers. . How do we give great product recommendations?”. So what did we learn?

Channel 150

Channel Department Stores B2C Recommendation 150

Omnisend

FEBRUARY 8, 2023

But this has also made it essential for them to focus on the timeliness of emails – be it cart recovery, order confirmation, shipping alerts, or an email to recommend more products to it. But to set up an omnichannel campaign, you will need subscriber and customer data to flow seamlessly between channels. 5Capterra: 4.5/5

Shipping Costs 78

Shipping Costs Recommendation B2C B2B 78

Optimizely

NOVEMBER 20, 2018

If your B2C brand sells pricey products, however, you don’t just want come-and-go shoppers who get their fill from a single big purchase and never come back. Loyal, long-term customers are the name of the marketing game because they drive your bottom line. Use content to create a one-of-a-kind customer experience.

Shipping Costs 220

Shipping Costs Multi-channel Events Recommendation 220

Optimizely

DECEMBER 18, 2018

That’s why you need to integrate the in-store data you’re collecting with customer data from other channels and make a consistent and personalized customer experience. What is in-store data? By unifying your in-store and online data, you can also dynamically segment customers using real-time data.

Marketing 225

Marketing Customer Loyalty POS Point of Sale 225

BigCommerce

FEBRUARY 2, 2018

It’s all part of our work to improve our customer experience as much as we can.”. We believe that you can grow a business as a community of people, with artful attention to detail and the customer experience, and get continuously better at the same time. Protecting Customer Data. Enable Apple Pay Now.

Merchant Services 419

Merchant Services Payment Services Beauty and Health Payments 419

Optimizely

JUNE 28, 2018

Yes, there are a million moving parts to juggle, not to mention the stamina and creative aplomb it takes to pull off successful B2C marketing campaigns and grow your online business. Customer relationship management (CRM) – Software that centralizes your customer data to organize and automate customer relationships across the business.

eCommerce 199

eCommerce Marketing Multi-channel Payment Services 199

Ecommerce Platforms

MARCH 9, 2023

Zoho CRM supports: B2C companies : B2C companies with shorter customer lifecycles can access features like instant surveys, lead management, marketing automation and more. Bigin allows for the management of customer relationships with incredible ease.

Live Chat 104

Live Chat Social Media Payment Services Payments 104

GetElastic

AUGUST 2, 2022

Online businesses are fighting tooth and nail to deliver customer experiences that make them stand out in a sea of similar-looking websites. For some, running multiple storefronts is the best way to give customers different experiences. Want to work towards unifying your customer data? Go to Eval Tool.

Multi-channel 78

Multi-channel B2B Customer Data eCommerce 78

Kibo

MAY 5, 2021

Business intelligence combines data, strategy, and technology to help businesses understand their customers, improve operations, and make data-driven decisions. Unified commerce technology consistently meets or exceeds customer expectations. Here’s how: Cloud Commerce Uses AI to Predict Consumer Intent.

Technology 62

Technology eCommerce Fulfillment Omnichannel 62

GetElastic

JUNE 9, 2022

The curating of data to create experiences that nudge the customer along the buying cycle is mission critical for conversions, and something customers expect on a 1-to-1 level as far as targeted recommendations go. Not only is personalization a sound investment, but your customers also expect it. Apptus.com.

eCommerce 78

eCommerce Recommendation Mobile B2C 78

Optimizely

JUNE 13, 2019

The way you market to customer base – the type of campaigns you send them and the content these contain – should differ according to these specific affinities in order to create a better customer experience. By using customer affinities, you can say goodbye to outdated marketing tactics like batch-and-blast email.

Customer 270

Customer Outdoor Social Media Customer Loyalty 270

Ecommerce Platforms

OCTOBER 14, 2019

The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. B2C ecommerce websites and businesses evolved quickly, leaving B2B portals far behind, and today, they provide a richer customer experience than most B2B ecommerce portals.

B2B 132

B2B eCommerce Payment Services Multi-channel 132

BigCommerce

APRIL 21, 2017

Looking at your store’s overview data, including abandoned cart data , purchase funnel and most popular products is a great place to start. However, it’s helpful to dive into your customer data even further to really understand their behavior and who they are, enabling you to personalize their experience.

eCommerce 420

eCommerce Shipping Costs BigCommerce Gifts 420

BigCommerce

OCTOBER 20, 2017

Like B2C, B2B businesses know the importance of offering a multi-channel experience to drive sales. But historically, that multi-channel experience for B2B buyers meant only having access to an online catalog. For FlexFire LEDs, the name of the net new customer acquisition game is SEO. Let’s dive in. .

B2B 251

B2B eCommerce Payment Services Multi-channel 251

GetElastic

NOVEMBER 11, 2021

Leveraged by popular Shopify customers like GoPro, Octaine.AI has a unique ‘Shop Quiz’ feature that allows companies to personalize products and recommendations. A key differentiator of Botsify is their multi-lingual chatbot feature, that allows customers to translate their bots for native conversations in multiple languages.

Merchant Services 148

Merchant Services Payment Services Live Chat eCommerce 148

GetElastic

SEPTEMBER 9, 2019

Entities are data buckets that include keywords and phrases with similar characteristics that modify user intent. For example, “gift ideas,” “gift suggestions,” “gift recommendations,” “gifts,” “best gifts for,” “presents for,” “present recommendations.” Secure customer data. Minimum viable chatbot. Images: Yotpo.

Merchant Services 159

Merchant Services Payment Services Live Chat eCommerce 159

BigCommerce

AUGUST 8, 2018

Whether it’s their usability, recommendations, or membership perks, Amazon wins because they do customer service right – and at scale. What many businesses don’t know, though, is that the secret to Amazon customer service success doesn’t have to mean an Amazon business size. Predictive Product Recommendations.

eCommerce 231

eCommerce Payment Services Technology Recommendation 231