Optimizely

AUGUST 9, 2018

For many B2C brands, the customer is the center of the world. But despite this, many brands make a lot of assumptions about what their customers want and need. More and more brands are taking their buyer’s needs into account — doing surveys, focusing on personalization, and mapping the customer journey with care.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. In this blog, we're diving into the features, pros and cons of both Klaviyo vs. MailChimp to help you determine the best eCommerce tool for your business's needs. Real-Time Customer Data.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Optimizely

MARCH 13, 2018

Since you want to spend as much time as possible learning the latest trends and new technologies in B2C business, you have to figure out what sessions will be most valuable for your B2C business. We want to make your life easy as B2C marketer and so we combed through every session for the absolute best.

B2C 150

B2C Omnichannel Shipping Costs eCommerce 150

GetElastic

SEPTEMBER 1, 2021

Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. Carla Gonzales ( B2B ecommerce: start with a plan ).

B2B 147

B2B eCommerce B2C Payment Services 147

GetElastic

NOVEMBER 26, 2018

.  In order to compete, companies must differentiate – and that comes down to the customer experiences they deliver. B2B buyers want  the same digital commerce  experiences they are receiving on B2C channels.  

B2B 136

B2B B2C Mobile Social Media 136

FastSpring

DECEMBER 18, 2020

As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market.

B2B 148

B2B eCommerce Payment Services SEO 148

Forrester eCommerce

APRIL 30, 2018

I recently spent two weeks in China to attend an event hosted by eCommerce company JD.com for analysts and retail thought leaders. Here are my takeaways on the state of eCommerce in the world’s largest eCommerce market: Customers in China seek novelty and individuality.

eCommerce 272

eCommerce eCommerce Marketing Events Consumer 272

GetElastic

SEPTEMBER 2, 2021

I have been an Account Manager and Consultant for a large portion of my career before making the switch to sales and marketing operations a few years back. I recently joined Elastic Path in January of 2021, where I am really enjoying working in the eCommerce market and learning a ton.

B2B 141

B2B Management eCommerce B2C 141

Optimizely

JULY 31, 2018

Grab your phone, open your podcasting app of choice, and prepare to fill your ears with all the ecommerce marketing news and advice you could ever need. Come for the thought-provoking journalism that highlights customer experiences, stay for the clever British humor… or should we say, humour? The Empowered Marketer .

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Optimizely

MAY 9, 2019

Yet 86% of people fill out at least one web form per week, which makes them an important part of your ecommerce marketing toolbox. The tricky bit comes with getting your customers and potential customers of your ecommerce business to: Want to fill out the online form. Finish filling it out and submit it.

eCommerce 170

eCommerce Reference Information Web Design 170

Optimizely

MAY 6, 2019

Much like the phases of the moon, your buyers go through a series of stages as they engage with your B2C brand. First, an anonymous user browses your site, then makes a purchase, then another, and slowly, but surely, becomes a loyal customer. Outline Your Customer Lifecycle. This post was originally published on Sept.

eCommerce Marketing 170

eCommerce Marketing Customer Marketing eCommerce 170

Omnisend

DECEMBER 14, 2023

Irrespective of the size or stage of your business, the best ecommerce tools can help with the following: Optimize store performance Enhance customer experience Streamline operations Boost sales Success requires a strategic combination of tools tailored to your needs.

Payment Services 78

Payment Services Shipping Costs eCommerce Shopify 78

Ecommerce Platforms

APRIL 3, 2020

While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. According to Statista, the B2B eCommerce market worldwide is worth $12.2 That’s more than 6 times the value of B2C ecommerce. trillion (as of 2019).

eCommerce Platforms 160

eCommerce Platforms B2B Payment Services Shipping Costs 160

BigCommerce

AUGUST 1, 2018

If you’re in the ecommerce field, you might consider offering a discount as your lead magnet. It doesn’t just work for B2C businesses, either. Freund Container , a B2B business that sells custom packaging and containers, collects emails by offering 10 percent off the subscriber’s first order. Behavior Based Marketing.

Presentation 410

Presentation Books Marketing Improvements 410

Omnisend

MAY 12, 2023

Email design with product picker : With Omnisend, you can add products to your emails directly from your website, which simplifies the email creation process for your ecommerce marketing emails. For the MAX 2 plan, customers will also get a dedicated Customer Experience Manager and priority support.

Live Chat 78

Live Chat Shopify Social Media Omnichannel 78

BigCommerce

MARCH 31, 2017

Many online brands are both B2B and B2C –– and even use their same homepage for each audience, segmenting into customer groups for individual merchant accounts. Assurant launched a business-to-employee ecommerce site with BigCommerce, saw incredible growth and then used that same site to sell B2B and B2C.

B2B 402

B2B eCommerce B2C Merchant Services 402

Omnisend

MAY 31, 2023

Reading Time: 11 minutes Dotdigital is a popular customer engagement platform. It’s known for its data-driven approach to improving customer experiences. It allows you to connect with your customers via many marketing channels , such as email, SMS, live chat, and push notifications.

Live Chat 78

Live Chat Social Media Multi-channel Omnichannel 78

Omnisend

MAY 14, 2021

A solid understanding of the ecommerce customer journey and how to make it work in your favor is paramount to attracting customers and developing brand advocates. Each stage of the ecommerce customer journey has its opportunities. As an ecommerce marketer, your role is to make each one as enjoyable as possible.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Optimizely

MAY 3, 2018

While many marketers know that omnichannel is important and want to do it, a shocking 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. What is omnichannel marketing? It’s not too late to give your B2C brand a huge competitive advantage.

Omnichannel 220

Omnichannel Marketing B2C Channel 220

Optimizely

SEPTEMBER 6, 2018

That’s why the end goal in ecommerce marketing shouldn’t be the first purchase—it should be the second purchase. It’s after this point that customers are more likely to return for additional purchases. Consider the fact that loyal, repeat customers spend up to three times as much as one-time customers.

Customer Loyalty 332

Customer Loyalty B2C Recommendation Marketing 332

Retail TouchPoints

MARCH 30, 2023

Composable is not just about the architecture; it’s also about business wins, experience and agility, which are fundamental to growing in the ecommerce market today,” said Faletski. You own it and are in charge of the stack [rather than being] locked into a vendor’s roadmap.” View the session on demand.

POS 273

POS Omnichannel Webinar Point of Sale 273

BigCommerce

NOVEMBER 16, 2017

But they don’t care about the customer experience, and frankly they should because that’s where it all starts. Rakuten: Asia, especially Japan, though the company is expanding outside of Asia as well, B2C marketplace. Taobao: Asia, China in particular, B2C marketplace (the B2C side of Alibaba).

Shipping Costs 420

Shipping Costs Shipping Merchant Services eCommerce 420

Optimizely

NOVEMBER 29, 2018

Whether they’ve come across one of your tweets or are just leisurely browsing your ecommerce website, shoppers should have a basic understanding of what you do and sell at this point. Does your message stand out in a noisy ecommerce market? Also, it’s a good idea to keep your marketing at this stage lightweight and entertaining.

eCommerce 252

eCommerce Customer Social Media Customer Loyalty 252

Optimizely

NOVEMBER 20, 2018

If your B2C brand sells pricey products, however, you don’t just want come-and-go shoppers who get their fill from a single big purchase and never come back. Loyal, long-term customers are the name of the marketing game because they drive your bottom line. Use content to create a one-of-a-kind customer experience.

Shipping Costs 220

Shipping Costs Multi-channel Events Recommendation 220

Demac Media

JUNE 15, 2018

Learn how to better anticipate and support their needs and deliver a relevant experience in an instant! Change is happening now – what is your business doing to provide a frictionless customer experience across channels? To learn more about growing your businesses, click here to contact a commerce expert at Demac.

eCommerce 31

eCommerce Multichannel Merchant Services Download 31

Ecommerce Platforms

JANUARY 4, 2023

As the commerce world continues to evolve, consumers are looking for ever-more flexible and unique interactions online. By 2030, some experts predict the global ecommerce market will be worth around $8,016 billion. BigCommerce is another market-leading ecommerce solution with its own dedicated headless environment.

eCommerce Platforms 104

eCommerce Platforms eCommerce Merchant Services Multi-channel 104

Demac Media

JUNE 15, 2018

Learn how to better anticipate and support their needs and deliver a relevant experience in an instant! Change is happening now – what is your business doing to provide a frictionless customer experience across channels? To learn more about growing your businesses, click here to contact a commerce expert at Demac.

eCommerce 28

eCommerce Multichannel Merchant Services Download 28

Optimizely

AUGUST 21, 2018

As an ecommerce marketer, you’re never completely satisfied with your website’s conversion rate. Even better, the pop-up won’t appear if the power supply is already in the cart, making it a great customer experience. This is a guest post from Digioh. But what should you optimize? Don’t let them get away.

eCommerce 210

eCommerce Shipping Costs Webinar Shipping 210

Optimizely

AUGUST 27, 2019

Last week, eTail East 2019 was back in Boston with four days of retail and ecommerce insights from top B2C marketers. The Zaius team came prepared with plenty of cookies, and we even sat in on some sessions in between confessionals to cheer on our customers. . So what did we learn?

Channel 150

Channel Department Stores B2C Recommendation 150

AcquireConvert

NOVEMBER 3, 2021

While it claims to be focused on small and medium-sized businesses, its thousand-strong client base is largely mobile-first ecommerce businesses based in India – with more mobile themes on offer than Shopify. India has a rapidly growing ecommerce market that several innovative companies are tapping into – including Shopaccino.

Shopify 36

Shopify Merchant Services Shipping Costs Payment Services 36

Ecommerce Platforms

OCTOBER 14, 2019

That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. This is why order customization and pricing or payment terms, and flows vary a lot for B2B ecommerce websites.

B2B 132

B2B eCommerce Payment Services Multi-channel 132

BigCommerce

APRIL 21, 2017

In order to drive a positive perception about your brand, you need to focus on driving in consistent benefits in pre-purchase marketing and over-deliver on customer experience. This will enable you build a core customer base of raving fans for your brand. Jessica Thiele, Marketing Manager, Virtual Logistics.

eCommerce 420

eCommerce Shipping Costs BigCommerce Gifts 420