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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers.

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FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Business leaders who already invested in sales digital transformation and technologies are reaping the rewards for their prescient decisions. COVID-19 Accelerates Momentum For Sales Engagement B2B sellers face the most challenging selling environment of their lifetimes.

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Distribution and Wholesale Seek Retail Skillset to Gain Competitive Edge

365 Retail

Providing excellent customer service, whether you’re working within a B2B or B2C focussed industry remains paramount for successful business growth and retention. For distributers and wholesalers, the emergence of multichannel business access points necessitates price transparency, and price equity.

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The Rise of B2B E-Commerce on Marketplaces

ChannelAdvisor

B2B buyers are purchasing more like B2C consumers, which means the path to discovery and purchase is becoming more diverse. What strategies or technologies will help them overcome these challenges? So they’re turning to marketplaces for the optimized, secure, friction-free consumer experience they’re used to.

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The Rise of B2B E-Commerce on Marketplaces

ChannelAdvisor

B2B buyers are purchasing more like B2C consumers, which means the path to discovery and purchase is becoming more diverse. What strategies or technologies will help them overcome these challenges? So they’re turning to marketplaces for the optimized, secure, friction-free consumer experience they’re used to.

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Understanding Omnichannel Commerce and Its Importance in 2021

Kibo

What Is the Difference Between Omnichannel and Multichannel? Just like omnichannel, a multichannel strategy incorporates the online and offline sales channels consumers use to interact with retailers. But with multichannel, the offline and online shopping experiences aren’t seamlessly connected. Download the findings.

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Better customer experience means targeting people, not buyers

GetElastic

For example, enterprises are increasingly relying on chatbots, AI and emerging technology to assist customer enquiriesand sales. However, it’s not enough to offer multichannel engagement—the experiences you offer on these channels need to resonate with customers to be effective. Consider how a customer engages with your brand today.