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Holiday Secret Weapon: Scaled, Distributed, Personalized Content

RTP blog

By July, you’ve likely started campaign and channel planning, and even considered some newer technologies such as Alexa skills or AR/VR. The challenge is unlocking its value by making it scale across channels. You’re already investing in content — but it’s locked in silos Is your content reusable across channels? Absolutely.

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Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

RTP blog

In one of my first jobs out of journalism school, I worked for a magazine called Giftware Business , then I moved on to Private Label Product News and — fast-forward to the age of digital-only — I eventually landed at Retail TouchPoints (RTP). By Debbie Hauss, Editor-In-Chief I’ve been covering the retail industry for a long time.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd said that “One thing that we found is that many marketplaces were not cannibalistic with our own direct-to-consumer channels. Todd recommends that game devs consider those larger platforms as part of a video game marketing strategy that includes multiple channels for selling games , but that they not rely solely on them.

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Brand awareness: A marketer’s guide

Liveintent

This all means that marketers have a big opportunity to get in front of new audiences with widespread, multi-channel messaging. While this approach is understandable, focusing too heavily on one channel, platform, or a small audience segment can hinder business growth. And they can do that with brand awareness campaigns.

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7 Major Digital Marketing Trends in 2023: Optimize Customer Experience With AI

MagentoBrain

This blog will take you to discuss the latest digital and online marketing trends in 2023, and how marketers can prepare and respond to these market trends. Others, such as web page flow design, intuitive operation, multi-device response, professional knowledge articles or audio-visual, the visual image in line with the brand concept, etc.,

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60 Amazing Online Clothing Stores and Their UX Tricks You Should Steal

Ecommerce Platforms

The store is integrated with the commonly used social media channels and the widgets are placed in the footer not causing any disturbance to the viewer. The PLT blog is like a honey trap. To better market their bohemian and indie clients, they have a blog and other sections – music, festival guide and interviews, to name just a few.

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WooCommerce Dropshipping: The Ultimate Guide

SellBrite

If you sell dog toys, you could create blog articles around dogs’ health and wellbeing. They share user-generated posts on their social media and articles written by influencers in their online magazine. You can also leverage user-generated content (UGC). Away branded hashtag usage over a seven-day period from BrandMentions.