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Holiday Secret Weapon: Scaled, Distributed, Personalized Content

RTP blog

By July, you’ve likely started campaign and channel planning, and even considered some newer technologies such as Alexa skills or AR/VR. The challenge is unlocking its value by making it scale across channels. You’re already investing in content — but it’s locked in silos Is your content reusable across channels? Absolutely.

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Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

RTP blog

In one of my first jobs out of journalism school, I worked for a magazine called Giftware Business , then I moved on to Private Label Product News and — fast-forward to the age of digital-only — I eventually landed at Retail TouchPoints (RTP). By Debbie Hauss, Editor-In-Chief I’ve been covering the retail industry for a long time.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd said that “One thing that we found is that many marketplaces were not cannibalistic with our own direct-to-consumer channels. Todd recommends that game devs consider those larger platforms as part of a video game marketing strategy that includes multiple channels for selling games , but that they not rely solely on them.

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Brand awareness: A marketer’s guide

Liveintent

This all means that marketers have a big opportunity to get in front of new audiences with widespread, multi-channel messaging. While this approach is understandable, focusing too heavily on one channel, platform, or a small audience segment can hinder business growth. And they can do that with brand awareness campaigns.

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Ecommerce Statistics

Ecommerce Platforms

45% of marketers say blogging is the most important content strategy. 53% of marketers say blog content creation is their top inbound marketing priority.(Hubspot,2017). 63% of millennials prefer to have their basic customer support questions answered by chat versus traditional channels. Statista,2016). Google,2016).

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How to Sell CBD Online

GetElastic

Taking an omni-channel approach to your CBD business will be the key driver behind continued success and growth, because if you don’t, your competitors will. In the United States, sales of CBD in the e-commerce channel are forecast to increase from approximately two billion U.S. Leafly’s Blog. ECommerce in General is Exploding.

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How to Sell CBD Online

GetElastic

Taking an omni-channel approach to your CBD business will be the key driver behind continued success and growth, because if you don’t, your competitors will. In the United States, sales of CBD in the e-commerce channel are forecast to increase from approximately two billion U.S. Leafly’s Blog. ECommerce in General is Exploding.