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Amazon Prime Day 2020 Prep (Part 3): SEO + Retail Readiness

ROI Revolution

SEO is important for getting clicks – in fact, 70% of marketers see SEO as more effective than PPC. Make sure you’re familiar with Amazon’s retail readiness guidelines and use your creative, content, and reviews so that you can outshine your competitors. link to KA blog].

SEO 78
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How to Get Facebook Leads Organically

Kissmetrics

Paid leads are usually known as PPC ads. Social media sites all provide PPC ads in varying forms. Follow Facebook’s guidelines for images. For instance, you could write regular articles or blog posts around trending topics. In contrast, paid ads are advertising services you pay for on a specific platform.

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Black Friday: Last Minute Tips for Amazon Sellers

Algopix

In this blog post, we’ll provide last-minute tips to help Amazon sellers make the most of Black Friday. Adhere to Amazon’s guidelines while incorporating trending keywords, ensuring they align with your product’s essence. Highlight key features and benefits to attract potential buyers.

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How to Automate Google Ads: 4 Winning Strategies for eCommerce Sites

Inflow Insights

Editor’s note: This blog was originally published in 2019 and has been updated for accuracy. If you want your eCommerce brand to retain its competitive edge in the PPC space today, Google’s automated ad types are practically required. Marketing them via PPC can sometimes (but not always) be more expensive from a keyword perspective.

eCommerce 120
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How Do the Changes in Performance Max Affect My Product Feed?

ROI Revolution

We are already seeing positive lifts with the clients that we work with on product feed optimization and PPC advertising. Although this sounds like a great way to attract new searchers to your loyalty program, you still want to ensure that you follow all of Google’s guidelines and best practices to implement this across your product feed.

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9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: When we onboard new PPC clients, reviewing their product data feed is a crucial step of our initial audit.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. For most, the holiday season is the time to unwind and celebrate.

eCommerce 109