Retail TouchPoints

JANUARY 23, 2023

While companies currently interact with customers via multiple channels — mobile devices, desktop computers, email, social media and chatbots — leveraging the metaverse helps companies create immersive and interactive retail experiences for customers. Create superior customer experiences.

Improvements 208

Improvements Customer Social Media Retail 208

Retail TouchPoints

AUGUST 8, 2023

When asked what they’re often doing when online shopping, 57% said they are watching TV, 29% are interacting with social media, 17% are working and 20% are using the bathroom. Today retailers have more opportunity than ever to capitalize on “social shopping” by leveraging shoppable assets across owned channels and even creator content.

Customer 215

Customer Social Media eCommerce Consumer 215

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Retail TouchPoints

MARCH 9, 2023

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. This is the piece that gets me excited, because our customer lives on social media ,” said Hawkins. “We

Omnichannel 273

Omnichannel Social Media Mobile Fashion 273

GetElastic

JANUARY 13, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 150

Customer Experience Customer Multichannel Social Media 150

GetElastic

JANUARY 14, 2019

The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product. As a result, customer expectations as a whole are evolving.

Customer Experience 136

Customer Experience Customer Multichannel Social Media 136

Retail TouchPoints

JANUARY 18, 2024

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. And the majority of retailers (74%) agree that investing in mobile apps is key to driving profitability.

Retail 290

Retail Customer Loyalty Games Reference 290

Retail TouchPoints

JUNE 23, 2020

The retailer hopes to eliminate silos and unify customer data to drive more intelligent omnichannel engagement across email, mobile, social media, SMS and its retail stores. Stateside Sports is aiming to double its customer database and retail presence within the next two years.

Customer Data 289

Customer Data Omnichannel Customer eCommerce 289

GetElastic

FEBRUARY 8, 2019

It’s projected that by 2021, mobile will account for 54% of total ecommerce sales. Mobile commerce has enhanced the shopping experience for consumers worldwide by making online transactions quick, convenient and smooth. Why optimize for mobile commerce? 6 ways to optimize mobile commerce: 1.

Mobile 167

Mobile Web Design Omnichannel Shipping Costs 167

Retail TouchPoints

MAY 8, 2023

Affronti identified several paths retailers can take to ride out a challenging year, and even to find areas for growth: Since loyal customers are sticking with brands they know and trust, retailers should do everything they can to retain and nurture these consumers; Conversational commerce via channels like WhatsApp and WeChat give retailers new opportunities (..)

Channel 226

Channel Merchant Services Payment Services Recommendation 226

Retail TouchPoints

JUNE 10, 2022

Think about why younger shoppers liked these tools, add in what appeals to them in other channels today, and use this information to inform your initial metaverse adoption strategy. Those younger generations are very eager and willing to spend their money digitally through online platforms and social media.

Social Media 259

Social Media Channel Technology Travel 259

Retail TouchPoints

JULY 20, 2022

The report also identified four broad areas that would benefit the most from focused retailer investment: • The mobile experience; • Search as a branded discovery vehicle; • Social proof for products; and. These key investments and opportunities include: Mobile experience. Loyalty programs.

Omnichannel 247

Omnichannel Retail Mobile Social Media 247

GetElastic

APRIL 11, 2023

With headless commerce, the front-end and back-end of an eCommerce platform are separated, allowing businesses to customize the presentation layer and integrate with other technologies more easily. With this headless commerce trend, social media can now be used for more than just colorful posts and ads or for building brand awareness.

Payment Services 147

Payment Services Payments Social Media Mobile 147

Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Game Theory Meets Attribution.

Multi-channel 282

Multi-channel Games Retail Social Media 282

UpSellIt

JULY 13, 2023

By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. An omnichannel retail strategy connects numerous channels and touchpoints to provide customers with a seamless shopping experience. What is Omnichannel Retailing?

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

Retail TouchPoints

SEPTEMBER 16, 2021

The questions now are twofold: At what point will the ability to buy products and services on social platforms become so frictionless and ubiquitous that every new feature update is no longer noteworthy? and What do retailers, brands and social media platforms have to do to get there? Many [social] purchases are very organic.

Consumer 294

Consumer Social Media Retail Multi-channel 294

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. billion global social media users — a 5% increase from 2020. Social media marketing and mobile marketing go together like chips and dip. In fact, there are now roughly 3.78

Consumer 247

Consumer Social Media Multichannel Fashion 247

Omnisend

DECEMBER 14, 2023

Selling on multiple channels need not cost a fortune if you do it right. In fact, selling on multiple channels should bring in more value than the cost you’ll incur on setting up those retail channels. Any business in today’s digital world should be utilizing multiple sales channels instead of relying only on their websites.

Multichannel 78

Multichannel Social Media Payment Services Shipping Costs 78

Retail TouchPoints

JANUARY 27, 2021

This left smaller retailers searching for ways to boost online sales performance and customer experiences in the face of such stiff competition, especially for leveraging big-ticket retail events — Black Friday, Cyber Monday, Christmas — for securing much-needed revenue. Challenge 3: Coping with Online Demand.

Retail 279

Retail Social Media Channel Multichannel 279

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 216

Shipping Costs Improvements Live Chat Retail 216

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 78

Customer Experience Customer Multichannel Social Media 78

RTP blog

JUNE 6, 2018

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? experience products, brands and services differently.

Mobile 150

Mobile Merchant Services Technology Fulfillment 150

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. If you build it, they will come.”

Social Media 256

Social Media Consumer Fashion Shopify 256

Retail TouchPoints

DECEMBER 20, 2023

The top five episodes of 2023 reaffirm some of the most trending topics we covered on Retail TouchPoints over the past year, illustrating how rapidly the industry (and the customer experience) have evolved. Let’s begin the countdown… 5. Why it Matters: In 2023, we saw employee turnover reach record highs.

Retail 231

Retail Supplies Merchant Services Social Media 231

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6% This channel is tried and true, but retailers must take a creative and personalized approach to stand out.

Small Business Retail 217

Small Business Retail Marketing Retail Social Media 217

Retail TouchPoints

AUGUST 17, 2022

Add the increasing CPC costs at all sorts of paid advertisement channels and harsher competition to that, and you get a not-so-rosy outlook for the market altogether. Every product experiences some form of word-of-mouth marketing. Mobile users are most likely to leave the website if they find any issues with payment processing.

eCommerce 359

eCommerce Payment Services Channel Social Media 359

Retail TouchPoints

APRIL 3, 2023

Consumers spending more on their “fur babies” presents a big opportunity for brands like Myos Pet , which provides canine supplements crafted with Fortetropin® that are clinically proven to build muscle for better mobility and vitality. The Myos Pet brand is built upon science and, in turn, trust.

Payment Services 212

Payment Services Social Media Subscription Channel 212

GetElastic

OCTOBER 25, 2017

Digital commerce is playing a pivotal role in customer experience strategies. The world’s leading research firm, Gartner, recognized that digital commerce is a key way to acquire customers, develop relationships, drive revenue and reduce costs. API-based commerce facilitates consistency across all of these experiences.

Customer Experience 146

Customer Experience Customer Technology Games 146

Retail TouchPoints

FEBRUARY 14, 2023

Consumer-facing brands have spent hundreds of millions of dollars over the past few decades creating unique customer experiences in their physical brick-and-mortar locations. A new customer experience study from J.D. Take retail banks and credit card providers, for example.

Customer 199

Customer Banking Customer Experience Social Media 199

Elsner

APRIL 23, 2020

That’s when the eCommerce market biggies started to launch their mobile apps. million mobile users are accessing the Amazon app monthly. After Amazon, it’s the Walmart with a monthly mobile app user count of 86.05 From the above figures, it is clear that eCommerce mobile apps are a huge success. . Let’s dive in.

Mobile 90

Mobile eCommerce Customer Payment Services 90

Retail TouchPoints

AUGUST 25, 2023

The early 2000s saw the beginning of an online media push that brought standardized content from one brand to many consumers. Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly.

Retail 236

Retail Social Media Consumer Channel 236

Retail TouchPoints

AUGUST 14, 2020

For retailers that are reformulating their customer experience during these times, they should tap into Gen Zers to share feedback, ensure new offerings are meeting actual needs and de-risk initiatives along the way. Double Down On Building An Integrated Mobile Experience .

Merchant Services 261

Merchant Services Payment Services Mobile Customer Experience 261

SellBrite

MAY 13, 2019

And providing a better standard of customer experience will never not be a challenge to online sellers. With mobile sales estimated to reach $3.56 Tracks N Teeth combined the marketplace feature with cutting-edge customer experience innovations (result-oriented visual search) for a unique online shopping experience.

Mobile eCommerce 117

Mobile eCommerce Mobile eCommerce Social Media 117

MagentoBrain

FEBRUARY 21, 2023

2023 Digital Marketing Trends and Changes Trend 1: Pay more attention to "customer experience" The discussion of customer experience has greatly increased in recent years. From the rise of UI/UX, we can see that many trends have emerged with only one purpose: to improve customer experience.

Customer Experience 52

Customer Experience Customer Marketing Payment Services 52

Retail TouchPoints

JUNE 22, 2022

Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are — across social media, stores and in-person events. Reaching potential customers where they are is critical to the success of Shopify merchants,” said Amir Kabbara, Director of Product at Shopify in a statement.

Merchant Services 261

Merchant Services Shopify Payment Services Retail 261

GetElastic

FEBRUARY 26, 2020

Better customer experience means targeting people, not buyers. The success of industry disruptors such as Airbnb, Amazon and Tesla can be attributed to many factors, but these companies all have one thing in common — a focus on creating an exceptional customer experience, rather than just selling a product.

Customer Experience 60

Customer Experience Customer Multichannel Social Media 60

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. It may be exactly what contact centers need to not just move on from deflection, but have the confidence to once again encourage customers to call.

Customer 246

Customer Multi-channel Channel Customer Experience 246