Retail TouchPoints

SEPTEMBER 20, 2022

Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Still, these channels carry significant costs — the kind that can make even an experienced marketer do a double take. Investing in New Channels.

Omnichannel 262

Omnichannel Marketing Social Media Channel 262

Smile.io

AUGUST 8, 2023

Subscription-based companies have earned a spot in taking ecommerce companies further and truly becoming direct-to-consumer brands. million active subscribers and discovered that the average subscription customer held over 4 total subscriptions—a 14% increase since 2021.

Subscription 46

Subscription Food and Beverages Social Media Banking 46

Smile.io

OCTOBER 18, 2023

Subscription-based products have grown in recent years, truly becoming (DTC) direct to consumers. Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  By making recurring purchases easier, subscription services have made shopping convenient again.

Subscription 52

Subscription Social Media Merchant Services Reference 52

ESW

APRIL 3, 2023

As we headed home, we reflected on key topics and trends that are poised to shape the landscape for brands with DTC channels. To meet that demand, retailers and brands with DTC channels cannot depend on ecommerce sites alone. Brands must know their target customer and which channels that customer prefers.

Channel 78

Channel Customer Loyalty Social Media Customer Experience 78

GetElastic

JANUARY 30, 2019

The company recently launched Coyuchi for Life, the first sustainable subscription model for home textiles. As a company with a target audience of 30-50-year-old females, their subscription service allows the environmentally-conscience consumer the ability for newness with their sustainable and renewable products. Enter Coyuchi.”.

Subscription 151

Subscription Consumer Social Media eCommerce 151

lateshipment

SEPTEMBER 12, 2023

Retailers soon utilized this unique opportunity and started giving additional discounts to keep customers coming. For e-commerce businesses, BFCM is a golden opportunity to boost sales and acquire new customers. Let’s take a look at some unique strategies that e-commerce brands have incorporated to convert the customers during BFCM.

Social Media 130

Social Media Multi-channel eCommerce Events 130

FastSpring

DECEMBER 3, 2020

Businesses are constantly trying to figure out how to increase customer retention rates. But what if your business model is designed to create repeat customers. Essentially, that’s the beauty of subscription business models. In a recent study , Zuora found that 71% of adults across 12 countries have subscription services.

Subscription 96

Subscription Customer Retention Marketing Payment Services 96

SellBrite

MAY 17, 2019

Whether you want to sell handcrafted soaps or the latest tech gadgets online, there’s no shortage of sales channels to choose from. There’s only one problem: Some online sales channels offer design templates and fulfillment outsourcing while others offer product auctions and multiple pricing options.

Channel 129

Channel WooCommerce Shipping Costs Social Media 129

lateshipment

MAY 21, 2021

Did you know that the average Customer Retention Rate (CRR) is just around 35% for eCommerce businesses. Just take a look at these stats 65% of a company’s business can be credited to existing customers. Companies have to spend 7 times more to get a new customer than to retain an existing one. Create a customer loyalty program.

Customer Retention 130

Customer Retention eCommerce Customer Social Media 130

Retail TouchPoints

APRIL 13, 2023

To get people to reach for your product repeatedly, learn how to stand out across the customer journey using a digital-first media strategy. Wine marketers have an exciting opportunity to identify ways to educate new consumer segments, show up in key commerce channels and drive marketing ROI.

Marketing 315

Marketing Omnichannel Channel Social Media 315

Retail TouchPoints

JANUARY 19, 2022

She joins from Paper Source , where she served as CEO for six years and helped transform the retailer from a brick-and-mortar-focused company into a lifestyle brand with a digital platform spanning social media, digital content, online subscriptions and affiliate partnerships. She will report to Marc Miller, CEO of SPARC.

Fashion 295

Fashion Social Media Accessories Subscription 295

Groove

AUGUST 18, 2020

Whether your goal is to grow your eCommerce store, establish more meaningful relationships with customers or automate your marketing efforts, both Klaviyo and MailChimp are great eCommerce marketing tools to help you get the job done. Real-Time Customer Data. Determine the probability of customer churn. Klaviyo vs. MailChimp.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Korona

MARCH 25, 2022

Given that the probability of an existing customer returning to purchase something at your store is 60-70% compared to the 5-20% chance of converting a new customer, it’s no surprise that eCommerce brands are prioritizing customer retention. 7 Ways to Improve Customer Loyalty. Subscription programs.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Kissmetrics

DECEMBER 1, 2020

By utilizing your social media reach, you can stream live footage to a huge audience and give your followers a unique glimpse into your company. People use live streaming to create a deeper connection with your brand, and through your social media presence, it’s likely you already have a platform to leverage it.

Social Media 337

Social Media Marketing Events Other 337

Groove

FEBRUARY 9, 2022

It doesn’t matter if your company sells through a website, social media or paid advertisements; BigCommerce Enterprise supports growth and sales from any channel. The platform’s Channel Manager is a central location where merchants are able to manage their company’s presence on all channels. Omnichannel Selling.

Merchant Services 284

Merchant Services eCommerce BigCommerce B2B 284

Optimizely

JUNE 24, 2020

It’s an immediate concern for any of our clients, regardless of their product or provided service, location, competition or size: understanding their customers. Today, top-tier customer lifecycle analysis is always proactive: forecasting lifetime customer value even before a potential purchase, subscription or conversion.

Customer 195

Customer eCommerce Customer Data Social Media 195

Optimizely

AUGUST 28, 2020

SMS is a powerful channel that helps Marketers rise above the noise and get their message across to their customers. It’s no surprise that an increasing number of brands are incorporating this channel into their marketing strategy. We’re happy to see how much consideration Marketers show for their customers.

Social Media 195

Social Media Subscription Channel Shipping Costs 195

Groove

APRIL 1, 2022

That being said, it’s important for eCommerce stores to accommodate their customers’ preferences when shopping online. Packaging for in-store items does not require a unique unboxing experience, but it needs to be eye-catching so that customers buy your products over your competitors’. increased $63 billion. Don’t ever forget this!

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

Kissmetrics

NOVEMBER 19, 2021

Finding prospective customers or “leads” for your business is no easy task. What’s more, customers evolve, so you must constantly adapt your strategy to suit your customers’ expectations. What’s more, customers evolve, so you must constantly adapt your strategy to suit your customers’ expectations.

Webinar 297

Webinar Social Media B2C B2B 297

Ecommerce Platforms

MAY 11, 2023

In today’s Askly review, we’re exploring the features and benefits of one of the most user-friendly tools for multilingual customer support on the market. Designed for the age of globalization, Askly ensures companies can connect with their customers in their native language, without complexity.

Live Chat 104

Live Chat Customer Social Media eCommerce Platforms 104

Ecommerce Platforms

JULY 25, 2022

In this Shopify Starter plan review, we explore the differences between this plan and the rest from Shopify, by touching on facets like pricing, features, and customer support. . The only subscription cost of the Starter plan is $5 per month. Shopify Starter Plan: At a Glance. How Much Does the Shopify Starter Plan Cost?

Shopify 211

Shopify Payments Merchant Services Payment Services 211

ChannelAdvisor

OCTOBER 27, 2016

Then you saw the returns, brand loyalty and customer engagement your competitors that invested in social media were getting. You did your homework and saw how social media can complement great brick-and-mortar , SEO and paid search programs and turn your company into a regular multichannel marketing behemoth.

Social Media 82

Social Media Marketing Shipping Costs Multichannel 82

Retail TouchPoints

JANUARY 27, 2021

This is especially true if you’re attempting to define MeUndies, the Los Angeles-based underwear and loungewear company that turned the category on its head with its subscription model. We’re confident that we’ll continue to grow our business and customer audience while finding new ways to excite, delight and reward our loyal members.”

Omnichannel 263

Omnichannel Social Media Subscription Apparel 263

Kissmetrics

JUNE 23, 2020

Lesson #2: Sales Channels. History of e-commerce the timeline What is working in the e-commerce space Introduction to sales channels Understanding sales channels. Lesson #3: Marketing Channels. Lesson #2: Sales Channels. Lesson #2: Additional Marketing Channels. Lesson #3: Additional Channels.

eCommerce 363

eCommerce eCommerce Marketing Marketing Multi-channel 363

Kissmetrics

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. Seventy percent of customers prefer articles to ads according to research. Blogs allow customers to build trust and relationships with brands. Besides social media platforms, group discussions are held on websites like Reddit and Tumblr.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Kissmetrics

SEPTEMBER 17, 2021

People love the personal touch, and the ability to send automatic responses helps me build customer loyalty and further establish myself on Instagram. Creator Studio even has a calendar view so you can see all the content published and scheduled to publish, which is awesome for social media teams. Create a new Drip Campaign.

Social Media 359

Social Media Marketing Customer Loyalty Other 359

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services eCommerce Payment Services 195

Algopix

NOVEMBER 8, 2023

Amazon is known for its customer-centric approach, fast shipping with Amazon Prime, and its ever-expanding catalog of products. It offers third-party sellers the opportunity to reach millions of customers through the Amazon Marketplace. Walmart also values customer satisfaction and expects sellers to meet their standards consistently.

eCommerce 121

eCommerce Multi-channel Shipping Costs eCommerce Platforms 121

Kissmetrics

NOVEMBER 11, 2020

But what if you’re making a social media mistake ? Give Your Channel a Theme to Gain YouTube Subscribers. Before you do anything, you need to give your channel a theme. If you look at many of the top YouTube channels, you’ll notice that many of them stick to a theme. This is the goal of a social media platform.

Social Media 363

Social Media Channel Improvements Marketing 363

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services Marketing Payment Services 195

Ecommerce Platforms

JULY 7, 2020

You shouldn't really use too many apps for your store (they can sometimes cause performance issues,) but it's ideal to at least have options for apps in social media, marketing, design, sales, and more. Sales channels – Selling online isn't only about having your own website. Sales channels . Social media support.

Payment Services 262

Payment Services Shipping Costs Merchant Services Payments 262

Ecommerce Platforms

JANUARY 24, 2023

The bottom line: It’s a given that customers will read online reviews before deciding on a product Just look at popular online marketplaces, for instance. Most products display positive, negative, and mediocre reviews posted by real-life customers. Needless to say, glowing reviews help ecommerce businesses attract customers.

Shipping Costs 197

Shipping Costs Merchant Services Subscription Shopify 197

Smile.io

MARCH 8, 2024

There have been shopping channels since the 1980s, but then the internet came along, and ecommerce hasn’t slowed down since.  The Guide to Setting Up a Loyalty Program for Shopify Plus Learn how the top Shopify Plus brands create a loyalty program that customers love. Each one of those users is a potential customer. 

Social Media 70

Social Media Customer Loyalty Customer Retention eCommerce 70

Ecommerce Platforms

JULY 9, 2022

With Shopify, you can build a comprehensive online shopping experience, complete with a custom checkout, a host of professional templates, and a range of payment options. The solution also allows business owners to access customer profiles, inventory management, and payment processing in the physical world, with the Shopify POS app.

POS 180

POS Shopify Payment Services Shipping Costs 180

Ecommerce Platforms

JANUARY 17, 2023

This way, you can still find potential customers without competing with the behemoths like Walmart and Amazon. Both entered extremely saturated markets, yet they offered unique experiences and curated subscription boxes to make an old, competitive product more enticing. You can also avoid products with far too much competition.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197

Ecommerce Platforms

JANUARY 17, 2023

Configuring other accounts (like social media and search engine accounts) to grow your presence online. This way, you can still find potential customers without competing with the behemoths like Walmart and Amazon. Sell custom-made products: Custom-made items can be designed by you or the customer.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197