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Retail TouchPoints
AUGUST 25, 2022
While email marketing continues to be a consistent high-performing channel, it doesn’t mean messages can’t be improved for a greater chance of conversion. Remember, all channels work together. Here are four data-backed ways to increase your email marketing performance this holiday season.
Optimizely
MAY 15, 2018
It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. Vish Ganapathy, Managing Director and Global Retail Technology Lead, Accenture. Is it More than Buzz?
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Retail TouchPoints
MARCH 25, 2021
One of the most important things companies can do to prepare for these changes is to optimize their first-party data channels, according to Orchid Richardson, SVP of the IAB’s Programmatic & Data Center. Many major retailers are doing just that with the creation of retail media networks.
Optimizely
APRIL 28, 2017
As shoppers move away from traditional brick-and-mortar stores and are increasingly found on digital channels , brands need to figure out how to best allocate their annual marketing budget to accommodate this surge. last year according to Internet Retailer. last year – they too have only so much to spend on acquisition.
ROI Revolution
JUNE 7, 2018
Dave talked about how consumers don’t think in terms of marketing channels, they think about the experience as a whole, and that’s what your business needs to do to be successful. After a brief break, sessions returned with a presentation from Don Davis, Editor at Large of Internet Retailer.
Sailthru
SEPTEMBER 26, 2019
Retailers are outpacing Amazon at personalization. The retail giant lags many competitor brands on both mobile and email, and that’s great news for any retail brand looking to differentiate with consumers. Amazon’s first failing is in mobile. What Amazon’s Not Doing.
OrderDynamics
JULY 23, 2019
The Art of Retail: Balancing Retail Brand Experience In-Store and Online. In today’s retail market, most large brick-and-mortar retailers have a strong online presence. And how can these two combine to form the perfect retail brand experience? Traditional Retail Models. The Full Retail Brand Experience.
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