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How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

There are two main types of images that should be used on your product page and across your marketing channels. The first are clean-cut, white background, product-only images. Lifestyle shots, ones that tell a story, are best suited for social media, blog posts, emails, and other marketing channels at the top of your conversion funnel.

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UK Shoppers and Retailers Defy Predictions with Optimistic Spending Plans for Black Friday Cyber Monday 2023

365 Retail

The Rise of Omni-Channel Retail Despite the digital age, in-store shopping remains popular, with 33% of UK consumers preferring it over online browsing (39%). Gareth Newman adds: “We see online and bricks-and-mortar as essential partners allowing us to create omni-channel experiences for our customers.

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The Impact of AI on Retail in 2024 

365 Retail

A key takeaway from the holiday season in 2023 is that the mobile phone is fast becoming the remote control for shopping, instantly connecting consumers to brands as they navigate across online and offline channels. A record-breaking 79% of Cyber Week commerce traffic was on mobile phones, up from 76% in 2022.

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10 Ways Alcohol Brands Can Play Online

Profitero

And technology platforms and services will continue to emerge and evolve at a rapid pace. The key question becomes: What can alcohol brands do to influence shopper behavior and engage with online retailers and technology platforms? Alcohol brands must figure out ways to collaborate with these up-and-coming technology platforms.

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10 Tips for Measuring Online Brand Performance

Profitero

Previously published in Consumer Goods Technology , Nielsen’s VP Digital Measurement and Profitero’s SVP Strategy and Insights Keith Anderson identify 10 tips and insights to help consumer brands create a successful eCommerce strategy in 2017 and beyond. See beyond channels.

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New data reveals how retailers can meet consumer expectations for the metaverse, sustainability, and more

365 Retail

Productsup , the product-to-consumer (P2C) software company, today released The commerce shortfall report, which highlights how companies can meet global consumer demand for product information, hurting sales across all channels. Omnichannel is old news. Today’s shoppers want hybrid experiences – physical, digital, and virtual.

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ChannelAdvisor Pulse E-Commerce Newsletter | May 2019

ChannelAdvisor

White Paper] From Data to Personalization: Mapping the Empowered Consumer Experience. Kala provides an interactive and personalized experience tailored for the modern, mobile consumer and unlike anything in the market today. Forrester Report] Retailers Are Starting to Reap the Rewards of Omnichannel Commerce. Upcoming Webinar.