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CI&T Research: Price-Conscious Consumers Still Want Stellar Shopping Experiences

Retail TouchPoints

As a result, brands and retailers have had to up their game for their omnichannel strategies to ensure they have the new features and functionality that consumers require to find the best products at the best price. Far fewer respondents ( 56% ) said that more expensive product assortments would lead them to have higher expectations.

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8 must-know retail markdown strategies with a pricing and promotions engine

Fabric

One way to improve inventory health is to use a robust pricing and promotions engine, like fabric Offers (Offers), to implement an effective markdown strategy. What is a markdown strategy in e-commerce? A markdown is the reduction in the selling price of a product. What is a pricing and promotions engine?

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You Choose: Free Shipping vs. Lower Prices

ChannelAdvisor

Which would you rather choose: a $49 product with free shipping or the same product for $39 plus $10 shipping? Free shipping was once a fast-growing trend in e-commerce. The Psychology of Online Pricing. This is called the zero price effect , or the irrational urge to get free stuff. Source: Shippo, 2021.

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How to Overcome E-commerce Shipping & Delivery Challenges

lateshipment

Frequent Shipping and Delivery Challenges and How You Can Overcome Them High Shipping Costs Skyrocketing shipping costs are the most frequent challenge for both e-commerce merchants and customers. A not-so-fun fact is that shipping is arguably one of the biggest cost-centers for any e-commerce business.

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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Retail’s busiest returns period may be in the rearview mirror until next year, but rising ecommerce order volumes have caused returns management to become an aspect of ecommerce and omnichannel business that warrants a dedicated year-round strategy. Returns are a major cost of doing retail business of any kind, but especially online.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

This annual study of commerce trends benchmarks how 120 retailers and brands perform against more than 200 criteria across web, mobile, in-store and cross-channel experiences. Loyalty Beyond the Price Tag In our hyper-connected world with increasing distractions, retailers and brands struggle with high acquisition costs.

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Is Selling on Amazon the Cure for High Customer Acquisition Costs?

Retail TouchPoints

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their branded ecommerce experiences and doubled down on unique brand opportunities found on marketplaces like Amazon. It’s inevitable.