Remove Comparison Shopping Remove Fulfillment Remove Shipping Remove Shipping Costs
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Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. While this is good news for many ecommerce retailers, it has also become more and more expensive to deliver those goods to customers.

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After Summer Sale Comes Amazon Prime Day — Retailers Must Prepare

Retail TouchPoints

They have plenty of room to offer great discounts, and will be more confident about their shipping guarantees as well. After the summer sale, it will be time for retailers to regroup and determine what their best move should be in October, when the spotlight is on for early holiday shopping.

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No Toy Left Behind: 3 Tactics for Selling Less Popular Items Post-Holiday

Sailthru

You can try your hand at comparison shopping to show side-by-side products with competitors and highlight areas where you win, especially if you’re priced lower. You create value by focusing on the baseline benefits of the model you want to sell and intentionally make the extras on more expensive products feel like fluff.

Toys 88
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Why Pricing Optimization Is Required in Online Retail

Wiser

No matter what channels a retailer sells on, their pricing is one facet of the selling experience that can’t be stagnant. That may mean lowering prices to beat a competitor temporarily, or maybe matching their prices, or even boosting prices higher to avoid an out of stock situation. .

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4 Ways Businesses Can Use Shipping to Reduce Cart Abandonment

Retail TouchPoints

Also to blame are overly complex checkout processes, invalid discount codes, security concerns, questionable return policies, comparison shopping, etc. The list goes on, but one other barrier to purchasing seems to be a major sticking point for 63% of consumers : shipping costs. The True Cost of Shipping.

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An Overview of how the BOPIS Retail Strategy is Transforming the Industry (2021)

Retalon

Instead of only shipping to customers’ homes, retailers let online customers shop from their local and online store’s inventory and pick up their orders from their closest brick-and-mortar location the same day. A retail fulfillment process that is known as BOPIS — Buy Online, Pickup In-Store. What is BOPIS?

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Of course, there are reasons why certain kinds of products haven’t been as quick to become ecommerce mainstays — mailing a live tree will never be as simple as shipping at T-shirt, for example. Easier said than done, of course. And yet, the consumer demand is there, and it’s becoming hard for retailers to ignore, no matter their category.