Remove Consumer Goods Remove Customer Data Remove Customer Experience Remove Omnichannel
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As ‘Appointment Retailing’ Use Cases Expand, More Brands See Value

Retail TouchPoints

It supports the consultative experience that’s a definer for how consumers want to be treated.” An omnichannel appointment system is especially valuable as more brands and retailers expand their assortment of in-store and digital services. For example, BHLDN can support styling appointments and fittings in stores and online.

Retail 285
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Part 2: How Retailers can Navigate the eCommerce Economy

GetElastic

One specific passage from the report resonated with me, based on what I see from our customers every day: “Winning in e-commerce is not about optimizing the current business to play in a digital world. It instead reimagines business through an omnichannel-first lens. Play strategically in the right channels.

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Retailer priorities have shifted slightly since the last State of Marketing report, according to panelist Megan Hostetler, a Salesforce Product Marketing Manager focused on Retail and Consumer Goods. Last year the top priority was engaging customers in real time. Currently, only 35%.

Webinar 262
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The Best CRM Software (In-Depth Review)

Kissmetrics

The idea is that streamlining your operational processes helps your business provide better customer experiences. There are four types of operational CRMs, including: Marketing Sales Customer Service IT. Both of those things combined help improve customer experiences. Collaborative.

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How Are Retailers Driving Shopper Retention and Loyalty?

Retail TouchPoints

Conversely, 20% of executives thought “community belonging” was a critical loyalty driver, while only 8% of consumers said the same. But what’s happening in retail specifically?