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10 Simple Updates to Make to Your eCommerce Store for Increased Conversions

Optimizely

If merchants want to get some quick wins in helping them to increase their conversion rates, check out these 10 simple strategies for more sales. Here’s a useful statistic: Forty-five percent of consumers are more likely to buy from a site that provides personalized recommendations. Showcase Shipping Costs. Enhance On-Site Search.

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The Existential Threat to Ecommerce

Retail TouchPoints

Ecommerce brands are desperately looking for people with expertise in merchandising, customer experience, site design, conversion optimization and countless other roles, but the available talent pool simply doesn’t exist. Many brands will no doubt pass that cost on to the consumer, as industry insiders recommend.

eCommerce 298
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The CRO and SEO Impact of Syndicated Reviews

Inflow Insights

We recently wrote about why product reviews are essential for every eCommerce site : they boost conversions and can positively impact your organic SEO. Syndicated Reviews May Improve SEO (If Done Correctly). So do syndicated reviews negatively impact your SEO rankings? And, most importantly, your customers expect them.

SEO 115
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24 eCommerce Experts to Follow Now

GetElastic

He is considered an expert in bootstrapping stores to seven figures, how to become an SEO expert, community building, and successful business exits. Neil Patel: Co-Founder at Neil Patel Digital , SEO and Growth-Marketing Guru. Podcast Host of Online Marketing Made Easy, Creator of Digital Course Academy & list Builders Society.

eCommerce 113
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Click here to learn about “How to Find a Product to Sell Online” Course. Lots has changed including the way they consume content and communicate online. Retailers must constantly optimize their efforts in converting both email leads as well as website visitors into customers. Attracting the perfect customer.

eCommerce 167
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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Search Engine Optimization (SEO). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Let’s look at SEO next. eCommerce SEO Metrics.

PPC 162
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User-Generated Content: An eCommerce Brand’s Authentic Self

ESW

Consumers become more digitally savvy by the day, and every day a digital-native brand enters the market to connect with those consumers. User generated content (UGC) is a modern-day digital word-of-mouth situation that benefits both brands and consumers,” writes Emma Wiltshire at Social Media Today. “It’s