The Product of Places: The Secret Equation to Convening Consumers
Retail TouchPoints
APRIL 17, 2024
Rather than chasing the obvious trends everyone else is pursuing, we dig deep into the human psyche to uncover the unmet consumer needs yet to be served by brands. Like the fulfillment of seeing a great movie, going to an engaging place can give us a sense of escapism and therapeutic benefits that help us face the world with renewed energy.
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