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How Legacy Beauty Brands are Losing a Big Slice of the $500 Billion Pie to Small Brands — and How They can get it Back

Retail TouchPoints

This is evidenced by a recent SEO report that shows beauty publishers like Allure and Byrdie (a company that doesn’t even sell beauty products) now own the majority of organic beauty search market share, beating out traditional brands such as Sephora and Ulta Beauty. This could be a pivotal tipping point in the space.

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5 Actionable Tips to Create a Profitable 2022 Holiday Ecommerce Strategy

ROI Revolution

The way that consumers shop for gifts during the holidays has completely transformed since the onset of the pandemic. Some quick tips: Expect customers to start shopping earlier than ever (again) this year. Let’s dive into the top five tips you need this year to create a profitable 2022 holiday ecommerce strategy for your brand.

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6 Trends that will Define Paid Search Marketing in 2018: Part 2

ROI Revolution

In Part One of this topic , we covered three key trends in paid search marketing: mobile, attribution, and AI/Machine Learning. The Meteoric Rise of Voice Search. In 2017, 20% of all search occurred via voice search rather than a typed query. 90% of consumers watch videos online at least once per week.

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5 Key Holiday Ecommerce Tips for Brands

ROI Revolution

Our executive holiday guide for 2021 reveals key insights to prepare your brand to thrive, like the 4 crucial components of a successful holiday strategy & strategic targeting tips to reach new consumers. Tip: Use these questions to guide your “fall cleaning” checklist: Are all active headlines and descriptions still relevant?

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23 Holiday Shopping Season Tips for Ecommerce Marketers [2021]

ROI Revolution

Use these tips for Amazon, paid search ads, social media, website optimization, and more to not just achieve but exceed your holiday goals this year. Tips for Getting Started. Bonus Tip: 52% of shoppers say that at least half of their purchases are influenced by convenience. Determine your goals for the holiday season.

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Q4 Paid Search Tips: 2020 Holiday Shopping Prep

ROI Revolution

If our predictions are accurate, your planning period for holiday marketing strategies and the beginning of seasonal consumer buying behavior may sneak up on you faster than usual. Q4 Paid Search Promotions. consumers expect retailers to offer them discounts when shopping during the holidays. 2020 Competition + Budgets.

Webinar 88
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Boost Your Online Sales: Top Tips From An Ecommerce Search Engine Optimization Agency

Shopping Signals

Hey there ecommerce entrepreneurs, I’m here to share some amazing tips on how you can boost your online sales. From optimizing content to making sure SEO best practices are followed, these top tips will help you get ahead of the competition and start seeing more sales rolling in.