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The Remarketing Effect: Reviving Customer Interest and Boosting Conversions

Wiser

Though this scenario might seem like a loss on the surface, in reality it opens the door to an effective strategy known as remarketing. By understanding and implementing effective remarketing strategies, retailers can revive customer interest, turning browsers into buyers and lost opportunities into closed deals.

Customer 146
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The Best 15 eCommerce Podcasts for Sellers in 2023

Algopix

These audio shows empower sellers with actionable insights, expert advice, and real-world strategies that can transform their businesses. Whether you’re a budding entrepreneur or a seasoned seller, the insights shared in these podcasts are designed to equip you with actionable strategies that can drive significant results.

eCommerce 108
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Here Are 6 Arguments That Will Get Your Boss to Double Your CRO Budget

Kissmetrics

They aren’t necessarily opposed to conversion rate optimization, they just don’t fully understand it. Therefore you’re going to be hard pressed to get them to double down on investments in your strategy. The whole principle of conversion optimization is to make the buy-in process easier for a prospective customer.

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Customer Lifetime Value: A Key Metric Only 17% of Brands Understand

Sailthru

If you want to understand customer retention, you need to understand customer lifetime value. Unfortunately, customer lifetime value can be tricky to define and measure. How long is a customer lifetime, anyways? They’re what we call the retention gurus. When the Long Game is the Only Game.

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ShopBase Review: A Newfangled Cross-Border ECommerce Store Builder

Ecommerce Platforms

Yet at the same time, with existing e-commerce channels striving for a fairly good dominance in the market, it’s hard to find an all-in-one platform that's honed to perfection. Conversion optimization tools. Conversion rate. Most of these apps are built to help the store owner deal with; Products marketing and automation.

eCommerce 190
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. Underutilized new ad formats to enhance your audience targeting and customer acquisition. 9/28 update. QoQ increase. Homemade goods.

eCommerce 193
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How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

Whereas many US agencies and ad marketers said in early May that they expected ad spend to resume or ramp up by July and that major impacts wouldn’t last through Q3. In this exclusive executive report, you’ll uncover: 15 secrets to fortify your multichannel marketing strategy across Amazon, Google, Facebook, and more.

eCommerce 173