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What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

If you haven’t started migrating your ecommerce site to GA4 yet, you’re working on a pretty tight timeline — but it’s imperative that you be ready when UA takes a bow in July 2023. We also recommend reaching out to your ecommerce digital marketing agency or web development team for assistance.

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The Best 15 eCommerce Podcasts for Sellers in 2023

Algopix

As an eCommerce seller, you’re undoubtedly familiar with the abundance of information available online, but have you considered the untapped potential of podcasts as a valuable resource for your growth? It provides practical advice for those striving to excel in the competitive Amazon marketplace.

eCommerce 108
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10 best WordPress shopping cart plugins in 2023

Omnisend

It’s a useful resource that guides ecommerce brands on how to set things up quickly and correctly. Omnisend Omnisend is a robust ecommerce solution. However, it also serves as a comprehensive email and SMS marketing WooCommerce plugin. And these sought-after functionality enhance marketing and boost conversions.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Need help building an end-to-end marketing plan for the holidays? 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet. We’ve packed everything we’ve learned along the way into the following eCommerce holiday marketing tips: 1. Create a team-wide holiday marketing plan.

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Our Strategy for Building One of the Best eCommerce Agencies

Inflow Insights

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. This gives us a narrower focus for optimizing our lead generation. A few years ago, I thought that too.

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21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Inflow Insights

You know that live chat is helpful for the customer experience on your eCommerce site…but does your live chat increase conversions ? We’ve noticed that many eCommerce companies are hopeful that the resources they put into live chat are helping to increase sales. Conclusion.

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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Below, we’ll go over how to frame your thinking around these three digital marketing practices in a way that ensures constant improvement and fewer wasted resources. eCommerce Conversion Metrics.

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