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What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

Measures Users More Accurately Whereas UA largely measures by sessions and page views, GA4 focuses more on measuring users across devices and channels. Everything still needs to be customized and created through a multi-step process.

eCommerce 265
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The 8 Best CRO Companies of 2020

Kissmetrics

You are getting enormous levels of organic traffic … Full of enthusiasm, you rush to your sales manager to check the sales status. If that’s your current situation, then you need to focus on Conversion Rate Optimization [CRO]. 2 Trinity — Best For E-commerce Conversions. Imagine this….

eCommerce 316
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Over the last few weeks, we’ve published a multi-part blog series with eCommerce holiday marketing tips and strategies. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. For most, the holiday season is the time to unwind and celebrate. And that’s just the tip of the iceberg.

eCommerce 109
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Unbounce Review: Everything You Need to Know

Ecommerce Platforms

However, creating and managing your landing pages can be complicated without the right technology. Mobile responsive design: All of your pages will be naturally optimized with no additional technical know-how or work required. With this tool, you can unlock new audience and channel options with minimal guess work. Go to the top.

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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Types of Digital Marketing Audits Technical SEO Audit Content Marketing Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. PPC Metrics. Cost Per Click Quality Score Click-Through Rate Cost Per Conversion. Goals Conversions Revenue Traffic Sources. Conversion Rate Metrics.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% As a result of the COVID-19 pandemic, 57% of purchasing managers are spending more on marketplace ecommerce sites, with 22% spending significantly more. March 2 update. New COVID-19 data + stats. to reach $9.92

eCommerce 195